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Summer Theatrical Fund-Raising Campaign
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Dates:
November 09, 2007 - November 09, 2009
Location:
10045 Riverside Drive, Floor #, Toluca Lake, California, 91602, United States
Organization:
Will Rogers Institute
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Campaign posted on:
November 9, 2007
Phone:
877-957-7575
Language(s):
English
Contact person:
Todd Vradenburg
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Last updated:
November 15, 2007
Fax:
818-508-9816
Area of Focus:
Health and Medicine
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Description:
Each summer in movie theaters across the country the Will Rogers Institute embarks upon a special fund-raising event - the Summer Theatrical Fund-Raising Campaign - that raises money for pulmonary research, medical school fellowships, neonatal ventilars and education. The summer campaign is a time-honored tradition that began in 1936 and starred James Cagney, Humphrey Bogart and Bette Davis, and recently has been hosted by celebrities such as Anthony Hopkins, Tommy Lee Jones, The Rock and Geena Davis.
After viewing the theatrical public service announcement, moviegoes support the Institute by making a donation or purchasing a special combo pack at the movie theater's concession stand.
The generosity of movie patrons - with the support and dedication of movie theaters, movie studios and sponsors - has enabled Will Rogers Institute to collect over $90 million for its causes.
How people can help:
The Summer Theatrical Fund-Raising Campaign runs from Memorial Day weekend through Labor Day weekend. Please visit www.wrinstitute.org for participating movie theaters or to donate online.
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Permalink:
http://www.idealist.org/if/i/en/av/Campaign/2919-71/c
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