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A Small Change- Fundraising Blog >> All topics >> Should all donors be treated as major donors?

Should all donors be treated as major donors?

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Posted by: Jason, Redmond, Washington, United States
Should all donors be treated as major donors?
Date: April 13, 1:29pm
It sometimes bugs me when I think about how much thought goes into the cultivation of major donors in comparison to some of our high level annual fund donors. I wrote a post on the A Small Change blog about it and it started some really good conversation. I'd love your input here or on my blog: http://www.asmallchange.net/all-donors-as-major-donors/