PRESENTER
Ron Frey, President
Frey Resource Group
Every organization must know how to spend fundraising dollars wisely. In this session, you'll learn the key insights about how to invest your fundraising budget to strategically grow your donor base and your income. We will emphasize the necessity of investing in donor base growth as a way to build long-term sustainable income. This session will help chief financial officers, Board members, and development staff understand the real economics of fundraising--something that is often misunderstood.
You'll discover:
- How to create a development dashboard for strategic decision making
- The most important metrics of your fundraising performance, productivity, and profitability
- How to find the most productive segments of your donor base and save on fundraising costs while raising more
- How to predict your income trend for the next 12 to 36 months based on your strategic data and know what you must do to produce income growth
Learn more.
Register now.
