Outreach Specialist
NYC REACH EXTENSION CENTER
"Regional Extension Center for Health IT"
The NYC Department of Health and Mental Hygiene (DOHMH) Primary Care Information Project (PCIP) is devoted to improving population health through health information technology. PCIP was awarded funding to become the Regional Extension Center in New York City for Health (NYC REACH). To find out more about this ground-breaking project visit us at www.nyc.gov/pcip or www.nycreach.org
In collaboration with The Fund for Public Health in New York (FPHNY), a not for profit corporation serving as program partner with DOHMH to implement and advance public health initiatives, PCIP/NYC REACH is seeking an Outreach Specialist. This position is grant funded through February, 2014, with good potential for extension.
The Outreach Specialist will be one of the primary links between the healthcare providers and PCIP/NYC REACH. The Outreach Specialist will serve a vital role in helping PCIP/NYC REACH achieve its goal of assisting thousands of NYC primary care providers to adopt EHRs. Some major duties of the Outreach Specialist roleare:
- Conduct on-site visits to educate and recruit partners (health plans, hospitals, medical societies, and Independent Practice Associations) about the PCIP/NYC REACH EHR program.
- Manage relationships with NYC REACH providers and community partners to implement borough specific outreach strategy by working with key decision makers
- Use available analytics tools to research/understand/present borough specific information on disease burden and EHR utilization; Create community dashboard and disseminate the information to community partners and providers via borough meet ups/events/collaboratives
- Understand Meaningful Use measures in your borough and schedule events based on low utilization
- Research how Meaningful Use guidelines affect specialty settings; become experts on Meaningful Use and lead educational presentations
- Disseminate outreach materials to assist providers with enrollment, including marketing materials, cost sheets, and FAQ documents
- Organize, attend, and present at events and conferences to promote PCIP/NYC REACH and educate providers on Meaningful Use
- Collaborate across PCIP and DOH to attend/participate in relevant events
- Organize and support provider participation in on-line EHR education sessions
- Collect enrollment paperwork
Requirements
Undergraduate degree and some experience in public health, outreach, sales, or marketing. Ability to disseminate information clearly and concisely with providers and colleagues and work well with all levels of management. Strong organizational skills; excellent communication and presentation skills. Must have working knowledge of Excel and Word, Power Point. Valid driver's license and ability to travel throughout all boroughs; weekend and night attendance of events and conferences; team player; positive attitude; must meet monthly recruiting targets.
Preferred Skills
Master's degree or at least one to two years full time experience in public health, outreach, sales, or marketing. Experience with hospitals and insurance companies are highly desirable. Experience with Salesforce CRM software and analytics tools (Access, SAS) are a plus. Understanding of Meaningful use is a plus.
