Job

Account and Media Planner

Posted by
LaPlaca Cohen | New York, NY
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LaPlaca Cohen


New
|
Published 8 days ago

Start Date

June 24, 2019

Application Deadline

June 21, 2019


ABOUT LAPLACA COHEN 

For over 25 years, LaPlaca Cohen has helped many of the world's leading cultural and creative organizations build powerful connections and achieve greater impact through strategy, branding, design, advertising, and media solutions. We have been privileged to work with an unrivalled roster of leading museums, performing arts organizations, architecture firms, universities, orchestras, dance companies, botanical gardens, and foundations. 

 

OVERVIEW

Candidates should bring the following skills and experiences to the table: a strong media strategy, research, and planning background as well as experience communicating with and presenting to clients. Big picture thinking —such as understanding the client’s goals, metrics, audiences, and future opportunities—combined with a meticulous attention to detail—such as managing budgets and deadlines and coordinating all advertising and design streams in-house—is critical. 

We love what we do and thrive on the opportunities to work with our clients. We are looking for someone who will share and further fuel this enthusiasm.

 

RESPONSIBILITIES: 

· Lead a selection of client projects and support other projects as required. 

· Act as an essential partner for clients (both in an oversight and day-to-day role) in project planning, identifying new opportunities, troubleshooting problems as they arise, weighing in on key decisions, and ensuring that client expectations are set and met. 

· Ensure that all design and media assets and plans are delivered on time, to specification, within budget, and to LaPlaca Cohen’s standard of excellence.

· Facilitate both the planning and buying of holistic media plans—including digital, print, out of home and broadcast, as well as non-traditional media ideas (e.g. partnerships, promotions)—for New York City, regional, and national markets as required. 

· Create and facilitate media presentations both internally as well as client-facing.

· Conduct ongoing relationships with media sales reps and serve as a powerful advocate for the clients in negotiations.

· Maintain and track client media budgets, as well as issue and update insertion orders, working in tandem with Media Planner(s)

· Assist in creation of digital reports, new business proposals, and general agency presentations.

  

Requirements:

We are dedicated to expansive, multidisciplinary, collaborative solutions, and we welcome applicants with strong account management backgrounds who could make a powerful contribution to our work. 

•         2 years of full time Account Management and/or Media Planning experience in the fields of marketing and advertising.

•         Exceptional research, communications, problem-solving, client-management, presentation, and writing skills.

•         Ability to manage simultaneous tasks in a fast-paced environment, working both independently and collaboratively.

•         Dedication to and passion for the cultural and creative world. 

•         B.A. required. 

•         Proficiency in Excel, PowerPoint, and Keynote. 

ABOUT LAPLACA COHEN 

For over 25 years, LaPlaca Cohen has helped many of the world's leading cultural and creative organizations build powerful connections and achieve greater impact through strategy, branding, design, advertising, and…

Details at a glance

  • On-site Location
  • Full Time Schedule

Benefits

Medical and dental. Summer Fridays (every other Friday off during the summer).

Medical and dental. Summer Fridays (every other Friday off during the summer).

How To Apply

Application Instructions:

June 2019 start date. 

Email cover letter, resume, and salary requirements to jobs@laplacacohen.com and indicate “Account and Media Planner” in the subject line.

Application Instructions:

June 2019 start date. 

Email cover letter, resume, and salary requirements to jobs@laplacacohen.com and indicate “Account and Media Planner” in the subject…

Location

520 Broadway, New York, NY 10012
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