Search Analyst

Job Type

Full Time

Published

07/25/2018

Address

1239 Broadway
Suite 1103
New York
NY

United States

Description

Overview

Capacity Interactive (CI), the premier digital marketing consulting firm for culture and the arts, is looking for a Search Analyst.

We work with some of the country’s leading arts organizations including New York City Ballet, Jazz at Lincoln Center, Goodman Theatre, The Kennedy Center, and MFA, Houston. Annually, we host Digital Marketing Boot Camp for the Arts, the country’s leading digital marketing conference serving the arts industry.

At CI, we strive to create an organization with no office politics and no personal agendas. We believe in transparency. We work hard, we’re all a bit nerdy, and we have a lot of fun. Together, we see lots of shows and know how to have a great time at happy hour. We are one of Crain’s 100 Best Places to Work in NYC.

Your primary responsibility will be the implementation, execution, analysis, and reporting for Search Engine Marketing and Search Engine Optimization.


Responsibilities:

  • Building and managing a portfolio of SEM accounts.
  • Assisting in developing and executing paid and organic search strategy.
  • Conducting performance testing and compiling reporting for search campaigns.
  • Continuously optimizing and communicating critical performance metrics.
  • Recommending new ideas and innovations to improve performance driven from research, competitive intelligence and analytics.
  • Attending client meetings to share results.
  • Assisting team members in support of their accounts, as needed.
  • Ensuring you stay up-to-speed on search industry best practices with regard to strategies, data capture, campaign analysis and optimization.
  • Ensuring you stay up-to-speed on the latest digital marketing changes and advances across the performing arts industry. This includes, but is not limited to: Google Ads, Google Search Console, Google Analytics, Google Tag Manager and SEO.
  • Reporting on results to clients and internal team.
  • Working with Capacity Interactive team members, freelancers, and vendors to support your client’s needs.
  • Support of Digital Marketing Boot Camp for Arts Marketers including attendee outreach, marketing and operational support leading up to and at event.
  • Writing for company blog is encouraged.


The Ideal Candidate Possesses The Following:

  • A passion for the arts.
  • A sense of humor.
  • Flexibility and openness to take on new projects and tasks and work in an
  • ever-changing and growing company.
  • Strong writing and client communication skills.
  • An analytical mind; you’re a left-brained and right-brained thinker.
  • Interest in search ads and SEO.
  • Comfort and facility with numbers.
  • Strong facility with Microsoft Excel, PowerPoint, and Word.
  • Experience running paid search campaigns and SEO a plus.


Details:

This is a full-time position with health benefits and company 401k matching. Salary commensurate with experience.

Equal Opportunity Employer

Benefits

Health, vision, dental.


401k program with company mathching.


Option to work remote/flexible hours.


Summer Fridays.


4 weeks paid vacation plus the week between Christmas and New Years plus a handful of other holidays off.


An fun, open, and engaging office culture that has landed us on Crain's List of Best Places to work for the last two years!

Professional Level

None specified

Minimum Education Required

No requirement

How To Apply

hireme@capacityinteractive.com
http://capacityinteractive.com/careers/search-analyst/

To Apply Please Email a Resume and Cover Letter to hireme@capacityinteractive.com.



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