The Senior Director will bring creative and strategic energy to meaningful work that makes a difference in the world. You’ll work with teams to develop, implement and evaluate the impact of powerful social change campaigns, movement and coalition building efforts, policy change initiatives and other work.
General Responsibilities Include
But Are Not Limited To:
- Communication strategy: Design, implement and evaluate the full range of strategic communication strategies and tactics, including: public will building, social marketing, public and media relations, brand platform and creative development, issue framing and message development, brand and mission promotion, reputation and issues management, audience and grassroots engagement, etc.
- Campaign implementation: Develop and implement campaigns to motivate behavior change, engage and mobilize action, build public and political will, etc.
- Research and evaluation: Conduct marketing and communication program audits to assess issue framing and/or an organization’s capacity and impact through: executive interviews, facilitated group discussions and focus groups, marketing materials reviews, news audits to examine the extent to which the client’s message is being reflected in earned media coverage, and other research methods.
- Writing and storytelling: Write a wide range of communication and storytelling materials, including podcast talking points, video storyboards, speeches, op-eds, and other thought pieces, research reports, and copy to infuse social media, digital platforms and collateral.
- Stakeholder engagement: Design and (co-)facilitate client and community work sessions and informal discussion groups to, e.g., surface shared values and priorities.
- Account management: Provide account and project management services to clients, including maintaining overall client relationships, providing oversight for project teams, ensuring completion of deliverables and responsibly managing program budgets and contracts.
- Meet an annual billable revenue goal.
- Meet an individual New Business Development (NBD) goal as defined for your position annually.
- Serve as a member of the MG team, providing ideas and input on strategic and creative challenges, assisting with project implementation, supporting internal projects and fulfilling other duties necessary for the success of the organization.
TOBACCO PREVENTION INITIATIVES:
At least half of this team member’s time will be dedicated to our work with Smokefree Oregon: limiting the tobacco industry’s power, preventing cigarette and vape use, and helping people quit commercial tobacco. This includes:
- Creating and implementing efforts to build a movement in Oregon against Big Tobacco.
- Designing and delivering capacity building, technical assistance and direct strategic communication for social change.
- Collaborating with and facilitating engagement of diverse stakeholders, allies and partner organizations.
- Creating and/or assisting in development of culturally appropriate tools and approaches relevant to diverse communities and stakeholders.
- Managing overall client communication, project strategy and workflow, budgets, timelines and contract deliverables, in partnership with a project manager.
- At least eight years of experience in strategic communication (public will building and social marketing, media and public relations, issue framing and message development, stakeholder engagement, community engagement, coalition building, public affairs and policy, etc.) This requirement may also be met by a combination of experience across MG’s practice areas, and that type of intersectional experience is especially beneficial.
- Commitment to racial and social justice and experience with social change and advocacy.
- Experience working on tobacco prevention (preferred).
- Experience working on government contracts (preferred).
- Superlative analytical, collaborative leadership and coalition building skills.
- Excellent persuasive and inspirational verbal and written communication skills.
- Experience working with diverse communities.
- Ability to identify, cultivate and develop new business and marketing opportunities (or relevant experience–securing major grants, partnerships, etc.)
- Strong, demonstrated and consistent project and budget management experience with accounts of at least $500,000.
- Availability to travel domestically and internationally as needed (post COVID-19 restrictions).
- Ability to work independently and as part of a team.
- Bi-lingual or fluency in other language(s) (preferred).
- Must be authorized to accept employment in the United States.