FOR-SITE Marketing and Development Manager

Established by Executive Director & Chief Curator Cheryl Haines in 2003, FOR-SITE is dedicated to the creation, understanding, and presentation of art about place. FOR-SITE’s exhibitions and commissions, artist residencies, and education programs are based on the belief that art can inspire fresh thinking and important dialogue about our natural and cultural environment.

In 2021, FOR-SITE curated, produced and operated the exhibition Lands End at the former Cliff House. Locally, nationally, and internationally acclaimed, this thought-provoking exhibition featured 26 contemporary art installations inviting visitors to consider the health of our planet. FOR-SITE produces a major exhibition every two years and proposes other programs (e.g., commissions, screenings, talks) on an ongoing basis. FOR-SITE is a small non-profit organization with one full-time Administrative Manager and a part-time Executive Director & Chief Curator. The team grows as needed for project completion. 2023 marks FOR-SITE 20th Anniversary with the inception of a new on-going project called the Guard House program and other unprecedented artistic initiatives.

FOR-SITE is seeking a full-time Marketing and Development Manager who will play a pivotal role in supporting FOR-SITE with marketing and community outreach, and donors’ cultivation and stewardship. The Marketing and Development Manager Manager initiates, develops, and implements FOR-SITE’s communication plan seeking input from the team and utilizing all marketing tools available to the organization. They implement community outreach strategies to grow FOR-SITE exhibition and program audiences and to engage volunteers and supporters. They participate in all donor prospecting, cultivation and stewardship activities initiated by the Executive Director and FOR-SITE fundraising advisor (consultant).

Role description

Under the supervision of the Executive Director and in close collaboration with the Administrative Manager and FOR-SITE team, the Marketing and Development Manager Manager’s  responsibilities include:

Communication planning and execution

• Develop yearly communication plan and manage its calendar in conjunction with, and in support of, program and fundraising initiatives
• Manage production of print and digital assets (e.g., photos, videos, style guides and design templates, printed materials); organize and maintain the inventory of printed and digital communications material
• Manage FOR-SITE’s database of contacts including: adding and updating partner, artist, visitor, volunteer and donor contact information; enrich with all information needed to better target communication campaigns 
• Manage email marketing and communications campaigns
• Write communication and interpretative documents with input and feedback from the FOR-SITE team as needed
• Update website content and upgrade technical features with a Web Developer as needed
• Monitor website and social media traffic, and implement improvements to increase traffic and engagement
• Collect and organize social media content working closely with external Social Media Manager
• Coordinate with external Graphic Designers to produce printed and digital assets
• Coordinate with external Press Relations Officer regarding all press inquiries
• Develop and implement a communication plan for exhibitions and programming

Community outreach

• Build and cultivate relationships with art, culture, park, and conservancy organizations in SF Bay area
• Build and cultivate relationships with organizations serving causes FOR-SITE supports through art exhibitions
• Suggest and implement relevant partnerships to grow FOR-SITE’s outreach
• Target specific marketing campaigns toward groups FOR-SITE wishes to attract
• Represent FOR-SITE in cultivation/marketing events 
• Produce and participate in marketing, communication, and development events as needed

Donor prospecting

• Identify potential new donors with thorough research and qualification of prospects
• Suggest and support prospecting tools, database,  and other resources 
• Manage communication campaigns to help attract potential new donors

Cultivation and stewardship

• Utilize database to ensure up-to-date information on donors and campaign activities 
• Coordinate with the Fundraising Advisor regarding donors’ communication
• Support the Fundraising Advisor in writing/editing grant proposals and presentations for potential supporters
• Participate in the preparation and execution of fundraising campaigns (year-end appeal, fundraising event ticketing)
• Actively contribute to the organization of fundraising events

Experience, qualifications, and traits

• College degree required, a minimum of 5 years of experience in arts communications, marketing, and/or fundraising
• Experience working with Neon, Constant Contact, Google Suite, Adobe Creative Cloud, knowledge of SEO tools
• Self-starter and creative thinker
• Excellent written and verbal communication skills
• Stellar sense of organization and attention to detail. Ability to work on a deadline
• Ability to work both independently and as an engaged, proactive, and collaborative team member

Work conditions

FOR-SITE’s office is located at the Fort Mason Center for Arts & Culture campus in San Francisco. This is an in-person, office-based, full-time position 40 hrs/week. It may require  some evening and weekend work.

Compensation and benefits

Salary range of $65,000- $70,000 per year depending on experience.

Health and dental plan 

How to apply?

Please send an email with cover letter, resume, and two work samples mentioning Marketing and Development Manager in the subject line to info@for-site.org by May 19,2023.

Applications will be reviewed on a rolling basis. We will only get in touch with applicants selected for an interview.

FOR-SITE strives to attract a diverse group of candidates for employment. FOR-SITE is an Equal Opportunity Employer, committed to being a diverse and inclusive workplace. We are dedicated to fair and inclusive employment practices.