Director of Marketing Communications

Job Type

Full Time

Published

07/09/2018

Address

30 Broad Street, 9th Floor
New York, NY 10004
New York
NY
10004
United States

Description

About iMentor

iMentor builds mentoring relationships that empower students in low-income communities to graduate high school, succeed in college, and achieve their ambitions.Students work with their mentors one-on-one, in-person and online, to develop strong personal relationships, nurture a college aspiration, navigate the college application process, and build critical skills that lead to college success. In New York City, Chicago, and the Bay Area, iMentor partners with public schools to ensure every student in the schools receives a mentor.iMentor also provides its curriculum, technology, and best practices to help nonprofits run effective programs in the iMentor model.

Since 1999, iMentor has connected more than 25,000 students with mentors and this year, iMentor is serving nearly 9,000 students across the country.iMentor has been recognized through funding from many of the leading education funders in the country, including the Ballmer Group, the Michael & Susan Dell Foundation, the Robin Hood Foundation, the Bezos Family Foundation, New Profit Inc., and the Kresge Foundation.

iMentor is one of the nation’s most innovative and quickly growing college success organizations. As a team, we are mission-focused, results-oriented, passionate and fun, and were named one of the Best Nonprofits to Work For by Opportunity Knocks and The Nonprofit Times.


Position Overview

iMentor is seeking a Director of Marketing Communications (DMC) to help steward and amplify iMentor’s institutional voice and visual identity. They will lead the production of print and digital publications and collateral for iMentor at both the national and regional level, with the goal of expanding and deepening relationships with the organization’s key audiences, including students, mentors, educators, donors and thought leaders in the field of post-secondary readiness. The DMC will provide leadership on design and brand fidelity, supporting internal collaborators throughout the organization on materials and digital design development, as well as building the capacity of staff across the organization to leverage our brand and amplify our mission and program. training. The ideal candidate will bring five to seven (5 to 7) years of professional experience with at least three (3) years of communications or marketing experience. The DMC will have exposure to and experience with graphic design and be able to make confident recommendations that will guide the visual elements of both digital and print products. This candidate will bring creative energy to iterate and execute projects from idea generation to post-production. Reporting to the Managing Director of Communications, the DMC should be proactive, timeline oriented, and a strong writer and visual story teller.


Candidates are asked to submit two work samples along with their resume and cover letter; one sample with a focus on writing and the other with a focus on visual presentation of written work. Please use the "attach file" feature to add the two work samples to the application.


Responsibilities

Production and Relationship Management

  • Co-create, lead and implement marketing communications strategy and project manage campaigns from collaborative idea generation to post-production
  • Collaborate with internal stakeholders to gather and generate ideas for organization wide campaigns in the production, design and content creation for print and online material for all internal collaborators, including regional offices, research and evaluation, volunteer recruitment and development
  • Lead content and collateral development for iMentor’s website, print and digital media, executive communications and marketing materials (including, but not limited to, the annual report, volunteer recruitment materials, and donor stewardship materials)
  • Lead “client” facing work with colleagues in national and regional offices with the goal of establishing and maintaining durable relationships, proactively identifying needs, and building the communications capacity of colleagues and teams across geographies
  • Manage iMentor’s network of advertising, graphic design and other marketing communications vendors including managing existing and forging new relationships


Content Development

  • Ensure that our commitment to diversity and equity is clear to our external stakeholders and that challenges and success of our students are communicated with cultural attunement, respect, inclusiveness and a strengths-based perspective
  • Manage iMentor’s editorial and production calendars in keeping with organizational and department priorities, which would include project scoping, planning and management; editing and revisions; and delivery of high-quality final products
  • Oversee and curate iMentor’s Blog, soliciting stories from across the organization and share the written stories of our “pairs” (mentors and mentees) to inspire our supporters by sharing mentorship experiences
  • Gather data and information to update core materials for our 3+ existing regions
  • Write, design and project manage an annual report in collaboration with national and regional teams


Training and Capacity Building

  • Iterate and create internal style guides and best practices, while strengthening existing guidelines to graphic and visual collateral
  • Create and improve quick guides to marketing communication per audience (staff, students, mentors, donors)


Qualifications

  • Five to seven (5 to 7) years of professional experience and at least three (3) years of specific marketing or communications in areas such as nonprofit communications, corporate marketing, CSR, political campaign planning and execution, publishing, or advertising
  • Proven project leader and planner with a keen eye for the details; managing others to success; able to move tasks and projects across complex departmental structures
  • Working knowledge of design software, including Adobe Creative Cloud, In Design, Photoshop and Illustrator
  • Experience managing consultants and vendors, including graphic designers, printers, web designers, and photographers
  • An exceptional written and verbal communicator, with a knack for weaving program data and information into captivating stories with great interpersonal and public speaking skills; confident communicator to large groups of professionals with a track record of being a compelling, effective presenter and trainer
  • Demonstrated relationship building experience; someone who can listen, process and reconcile needs and demands, and who is comfortable with building consensus
  • Experience working on targeted marketing campaigns, and a solid understanding of the nuances between fundraising, advocacy, awareness, and recruitment; demonstrated ability to think strategically about different goals, content, and messaging approaches with an eye for graphics and visuals
  • Thinks proactively and strategically about the products that others need to do their jobs and achieve goals, and takes the initiative to deliver
  • A passion for issues of higher education equity and access, and/or youth development with keen cultural attunement to communicate the work of organization, challenges and success of our students with respect, inclusiveness and strengths-based perspective
  • Aligned in thought and action with iMentor's values (http://www.imentor.org/values)
  • Views differences between individuals (race, gender, age, cultural heritage, physical ability, education and lifestyle) as an asset and demonstrates an appreciation of the diversity within iMentor
  • Bachelor’s degree required
  • Employment is contingent upon the completion of a satisfactory fingerprinting and criminal background check, conducted by the Division of Human Resources at the New York City Department of Education


Compensation & Benefits

  • Salary commensurate with experience
  • Up to 100% employer funded comprehensive medical and dental coverage
  • 18 days paid annual vacation and 13 paid holidays + most iMentor functions closed between Christmas and New Year’s Day
  • 401K match up to 4%
  • Significant opportunities for professional development and growth


How to Apply

Visit www.imentor.org/jobs to submit a resume and detailed cover letter describing your interest in and qualifications for the position.Candidates are also asked to submittwowork samples along with their resume and cover letter; one sample with a focus on writing and the other with a focus on visual presentation of written work. Please use the "attach file" feature to add the two work samples to the application. Applications will be considered on a rolling basis, so it is in candidates’ best interest to apply as soon as possible. No phone, email, mail, or fax inquiries will receive a response.

iMentor is an Equal Opportunity Employer


Benefits

Compensation & Benefits

  • Salary commensurate with experience
  • Up to 100% employer funded comprehensive medical and dental coverage
  • 18 days paid annual vacation and 13 paid holidays + most iMentor functions closed between Christmas and New Year’s Day
  • 401K match up to 4%
  • Significant opportunities for professional development and growth


Level of Language Proficiency

None

Professional Level

Managerial

Minimum Education Required

4-year degree

How To Apply

https://app.trinethire.com/companies/613-imentor/jobs/10074-director-of-marketing-communications

How to Apply

Visit www.imentor.org/jobs to submit a resume and detailed cover letter describing your interest in and qualifications for the position.Candidates are also asked to submit two work samples along with their resume and cover letter; one sample with a focus on writing and the other with a focus on visual presentation of written work. Please use the "attach file" feature to add the two work samples to the application. Applications will be considered on a rolling basis, so it is in candidates’ best interest to apply as soon as possible. No phone, email, mail, or fax inquiries will receive a response.


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