Search

Job

Marketing Manager

Posted by
The Shed
|
New York, NY
New
|
Published 20 days ago

About The Shed

The Shed is a new cultural institution of and for the 21st century. We produce and welcome innovative art and ideas, across all forms of creativity, to build a shared understanding of our rapidly changing world and a more equitable society. In our highly adaptable building on Manhattan’s west side, The Shed brings together established and emerging artists to create new work in fields ranging from pop to classical music, painting to digital media, theater to literature, and sculpture to dance. We seek opportunities to collaborate with cultural peers and community organizations, work with like-minded partners, and provide unique spaces for private events. As an independent nonprofit that values invention, equity, and generosity, we are committed to advancing art forms, addressing the urgent issues of our time, and making our work impactful, sustainable, and relevant to the local community, the cultural sector, New York City, and beyond.

About the Position

The Marketing Manager plays a key role within the Marketing & Communications team, which is charged with driving local, national, and global visibility for The Shed and developing comprehensive efforts to promote all performances, exhibitions, programs, initiatives, and events.

Reporting to the Director of Marketing, the Marketing Manager works on a wide range of projects, leading on the execution of marketing efforts and contributing to strategy. The ideal candidate will have experience coordinating both digital and traditional marketing projects, from social media and bulk email to advertising and print materials.

Key responsibilities include, but are not limited to

  • Coordinate paid media buying (advertising, search engine marketing/optimization, promoted social posts) and creative assets with marketing agencies and vendors
  • Produce and manage bulk email campaigns; grow email distribution list; conduct A/B testing, track results, and make improvements
  • Coordinate production of promotional material (print, digital, direct mail)
  • Manage The Shed’s social media content and comment moderation across all platforms (Instagram, Facebook, Twitter, LinkedIn)
  • Perform ongoing social listening and respond to and redirect customer service inquiries received via social channels
  • Maintain institutional profiles on TripAdvisor, Yelp, Google Places, and other similar sites; respond to reviews and answer questions
  • Identify opportunities for improving workflows both within the marketing and communications department and across the institution
  • Special projects and other duties as assigned

Qualifications and Qualities

  • Two or more years of experience managing institutional social media accounts and email marketing 
  • Knowledge of and strong interest in the contemporary performing arts and visual arts
  • Exceptional written and verbal communication skills 
  • Proactive and collaborative approach
  • Excellent judgment, collegiality, and ability to juggle multiple assignments in a fast-paced environment
  • Flexible schedule; must be able to work nights when there are events and manage social platforms on weekends
  • Experience with WordFly, Tessitura, Sprout, Google Suite

Compensation

Compensation will be commensurate with experience. Please provide salary requirements with your application.

 

The Shed is an Equal Opportunity Employer, committed to the goal of building a culturally diverse staff, and strongly encourages applications from minority candidates. 

About The Shed

The Shed is a new cultural institution of and for the 21st century. We produce and welcome innovative art and ideas, across all forms of creativity, to build a shared understanding of our rapidly changing world and a more…

Details at a Glance

  • Time Commitment
    Full Time Schedule
  • Start Date
    September 6, 2021

Location

Temporarily Remote
Work must be performed in or near New York, NY
Associated Location
545 W 30th St, New York, NY 10001, USA

How to Apply

Application Process

Interested candidates should complete an application and submit résumé and cover letter in a single Word or PDF document saved as candidate's first and last name through our Career Center page here: https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=00f42693-e95e-4535-8e4c-c6ca6da7b138&ccId=19000101_000001&jobId=410714&source=CC2&lang=en_US. Only résumés and cover letters submitted in this format will be reviewed. No phone calls, please.

Application Process

Interested candidates should complete an application and submit résumé and cover letter in a single Word or PDF document saved as candidate's first and last…

Join Idealist

Sign up today to save your favorite jobs and get email alerts when new ones are posted.