Social Media Associate

Job Type

Full Time

Salary

Details: The ACLU offers a generous and comprehensive compensation and benefits package, commensurate with experience and within the parameters of the ACLU compensation scale.

Published

08/28/2018

Address

New York
New York
United States

Description

Social Media Associate [COMM-77], Communications Department, NY


Office: National Offices, New York, NY

Location: New York


AUGUST 23, 2018



Social Media Associate [COMM-77]

American Civil Liberties Union

Communications Department, NY

 

For nearly 100 years, the ACLU has been our nation’s guardian of liberty, working in courts, legislatures, and communities to defend and preserve the individual rights and liberties guaranteed by the Constitution and laws of the United States. Whether it’s ending mass incarceration, achieving full equality for the LGBT community, advancing racial justice, establishing new privacy protections for our digital age, or preserving the right to vote or the right to have an abortion, the ACLU takes up the toughest civil liberties and civil rights cases and issues to defend all people from government abuse and overreach. With more than one million members, activists, and supporters, the ACLU is a nationwide organization that fights tirelessly in all 50 states, Puerto Rico, and Washington, D.C., for the principle that every individual’s rights must be protected equally under the law, regardless of race, religion, gender, sexual orientation, gender identity or expression, age, disability, national origin, record of arrest or conviction.

 

OVERVIEW

The Communications Department of the National office in New York City is seeking applicants for the full-time position of Social Media Associate.

The ACLU has made an unambiguous and unwavering commitment to the importance of communications as a central and essential element in the success of its mission. The organization places great emphasis on the role of communications in framing the debate on its issues, building support, and increasing the impact of its work. The Online Engagement Unit of the Communications Department is responsible for promoting the ACLU’s mission, its brand and its programs through multi-faceted digital and social media campaigns and communications.

Reporting to the Associate Director of Social Media in the Online Engagement Unit of the Communications Department’s Digital Team, the Social Media Associate will create, edit and promote content for the ACLU’s rapidly growing social media presence. The Social Media Associate will work closely with staff across the Communications department and the organization to achieve ACLU’s social media engagement goals.

 

ROLES & RESPONSIBILITIES

  • Collaborate with the Social Media team, Communication Strategists and other programmatic staff to develop social media copy, campaigns, and promotion strategies
  • Write and edit social posts and campaign content; help maintain the publishing calendar and schedule posts. Maintain ACLU’s presence and profiles across primary social media channels
  • Collaborate with Communications and program staff to identify high-impact opportunities to increase the visibility of our advocacy, programmatic and legislative work, and to generate social media audience, email list, and fundraising growth
  • Monitor social media trends and emerging practices. Evaluate social media platforms and tools for adoption by ACLU
  • Track and monitor the success of social media and online engagement initiatives. Develop reports and narrative for staff on ACLU’s social media metrics and analytics
  • Train staff and ACLU affiliates on developing their social media presence; work with ACLU affiliates to implement social media best practices
  • Work as part of a multi-departmental and multi-disciplinary team that includes digital communications, online campaigners, web production, graphic designers, multimedia, affiliate support, and online fundraising
  • Develop advertising content for Facebook, Reddit, and Twitter; review advertising content on other platforms.
  • Produce and publish off-hours content, as needed, for special events or breaking news moments
  • Assist with weekend web and social media publishing as part of a rotating coverage schedule
  • Assist with web content publishing to ACLU.org as needed
  • Assist with special projects including online actions and advocacy campaigns, live events, and communication campaigns to support ACLU programs
  • Demonstrate a commitment to diversity within the office by using a personal approach that values all individuals and respects differences in regards to race, ethnicity, age, gender identity and expression, sexual orientation, religion, ability and socio-economic circumstance, record of arrest or conviction
  • Commitment to work collaboratively and respectfully toward resolving obstacles and/or conflicts

 

EXPERIENCE AND QUALIFICATIONS

  • A Bachelor’s degree or equivalent professional experience and a minimum of three years’ related experience in digital or communications is required
  • Experience working with and communicating to diverse constituencies
  • Excellent verbal, writing and interpersonal communications skills; strong attention to detail, ability to write and deliver work product under deadlines, and commitment to high quality standards
  • Experience writing and editing persuasive social media content; familiarity with a broad range of social media strategies
  • Experience producing organic and promoted content for professional social media profiles on Facebook and Twitter. Experience using and evaluating emerging social media platforms
  • Experience producing content such as Facebook Live, Periscope, Instagram Stories, Snapchat, and Tumblr is desired
  • Ideal candidates will have experience with minority communities harmed by discriminatory policies and practices, either through personal connection and history or through work experience
  • Spanish language proficiency preferred but not required
  • Proven track record of working collaboratively with colleagues across departments and functions
  • Ability to manage multiple complex projects simultaneously, often under tight deadlines
  • Must be self-motivated, demonstrate grace under pressure and possess the ability to work well both independently as well as within a team
  • Must demonstrate a commitment to the mission of the ACLU

 

COMPENSATION

The ACLU offers a generous and comprehensive compensation and benefits package, commensurate with experience and within the parameters of the ACLU compensation scale.

 

HOW TO APPLY

Please send a cover letter (with salary requirements), a resume and a relevant writing sample of no more than 3 pages to hrjobsCOMM@aclu.org - reference [COMM-77/ACLU-W] in the subject line.  Please note that this is not the general ACLU applicant email address. This email address is specific tothe Communications Department. In order to ensure your application is received please make certain it is sent to the correct e-mail address. You can expect to receive an automatic response that acknowledges the submission of application materials.

 

Please indicate in your cover letter where you learned of this career opportunity

Applications will be accepted until the position is filled

 

This job description provides a general but not comprehensive list of the essential responsibilities and qualifications required. It does not represent a contract of employment. The ACLU reserves the right to change the job description and/or posting at any time without advance notice.

The Department of Education has determined that employment in this position at the ACLU does not qualify for the Public Service Loan Forgiveness Program.

The ACLU is an equal opportunity employer. We value a diverse workforce and an inclusive culture. The ACLU encourages applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, veteran status and record of arrest or conviction.  

The ACLU undertakes affirmative action strategies in its recruitment and employment efforts to assure that persons with disabilities have full opportunities for employment in all positions.

We encourage applicants with disabilities who may need accommodations in the application process to contact: hrjobsincl@aclu.org. Correspondence sent to this email address that is not related to requests for accommodations will not be reviewed. Applicants should follow the instructions above regarding how to apply.

The ACLU comprises two separate corporate entities, the American Civil Liberties Union and the ACLU Foundation. Both the American Civil Liberties Union and the ACLU Foundation are national organizations with the same overall mission, and share office space and employees. The ACLU has two separate corporate entities in order to do a broad range of work to protect civil liberties. This job posting refers collectively to the two organizations under the name “ACLU.” 

Professional Level

Professional

Minimum Education Required

4-year degree

How To Apply

HRJobsCOMM@aclu.org
https://www.aclu.org/careers/social-media-associate-comm-77-communications-department-ny

Please send a cover letter (with salary requirements), a resume and a relevant writing sample of no more than 3 pages to hrjobsCOMM@aclu.org - reference [COMM-77/ACLU-W] in the subject line.  Please note that this is not the general ACLU applicant email address. This email address is specific tothe Communications Department. In order to ensure your application is received please make certain it is sent to the correct e-mail address. You can expect to receive an automatic response that acknowledges the submission of application materials.

 

Please indicate in your cover letter where you learned of this career opportunity

Applications will be accepted until the position is filled

 



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