District of Columbia
AARP is a nonprofit, nonpartisan organization, with a membership of nearly 38 million that helps people turn their goals and dreams into 'Real Possibilities' by changing the way America defines aging. With staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands, AARP works to strengthen communities and promote the issues that matter most to families such as healthcare security, financial security and personal fulfillment. AARP also advocates for individuals in the marketplace by selecting products and services of high quality and value to carry the AARP name. As a trusted source for news and information, AARP produces the world’s largest circulation magazine, AARP The Magazine and AARP Bulletin.
Policy, Research and International Affairs (PRI) serves AARP by leading the development and articulation of AARP’s public policies, research and insights on the 50+ and issues that matter to them, importing best global practices, and strengthening AARP's reputation for world class expertise and thought leadership.
AARP's Policy Research and International team is seeking a strong graduate candidate who is digital/social media savvy and interested in honing your research and communications skills for one of the nation’s largest advocacy organizations. Applicant should be able to demonstrate strong writing skills for both traditional and social media and have an understanding of social science research and data storytelling. Graphic design skills a plus.
Intern will be a key team member of the Communications & Creative Services team within the Research department, helping with communications and social media activities that promote our research and thought leadership on Americans age 50 and older. Duties include the following:
- Helping to create and post regular, daily content on AARP Research’s social channels. Seeking out relevant thought leaders on social and engaging with their content (including retweeting, commenting, sharing, etc.). Responding to social media requests for information and clarifications about reports.
- Scanning emails from Media Relations and Communications colleagues, scanning research reports, and checking experts’ Twitter pages to find content. Includes creating/timing/posting social media content through Sprinklr (training will be provided).
- Developing and executing paid social media advertising campaigns designed to increase impact and relevance across all incorporated social media outlets.
- Helping to create event social media toolkits, working with other social media team members and with supervision, creating sample tweets before/during/after events.
- Creating compelling social graphics that can be used for organic and paid campaigns that accurately highlight research findings and encourage engagement with our work.
- Tracking the growth and impact of social media channels and suggesting action steps to increase influence and relevance.
- Serving as an “AARP brand steward” by protecting the AARP brand and its reputation through the responsible use of social media and accurate representation of research findings.
Interns must be currently enrolled in a degreed program at an accredited college or university; maintain a minimum GPA of 3.0; and be considered rising undergraduate juniors or seniors, graduate students, or post doctorate students.
AARP also considers non-traditional interns who are looking to re-enter the workforce or change careers. This may include those who have previously graduated college and are now enrolled in a continuing education program.
- Solid foundation and knowledge of social media channels from a professional application
- Excellent written and verbal communication, strong editing skills
- Understanding of social science research and ability to communicate technical information to a non-technical audience
- Ability to identify a target market and uniquely speak to that audience
- Creativity with an eye for design
- Ability to work independently
- Working knowledge of Adobe Creative Suite is desired but not required
To Apply for this Opportunity
- Click APPLY to complete the online application and submit a current resume in response to this posting;
- Attach a copy of your transcript detailing the number of accumulated credits and your current GPA (a minimum GPA of 3.0 is required);
- Be prepared to submit two letters of recommendation; which can be from a college or university professor or a manager who is familiar with your work (please note that we cannot complete the hiring process without these references)
- Be prepared to submit writing samples, if required for the position
Internships are non-exempt positions and are not eligible for employee benefits.
Equal Employment Opportunity
AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.<img src="https://www.applytracking.com/track.aspx/uoAJU"/>
Minimum Education Required