Marketing & Program Coordinator

Girls on the Run is a transformational physical activity-based positive youth development program

for girls in 3rd-8th grade. We teach life skills and social-emotional learning through a youth

development curriculum that includes dynamic interactive lessons and running games. The

program culminates with the girls being physically and emotionally prepared to complete a

celebratory 5K running event. The goal of the program is to unleash confidence through

accomplishment while establishing a lifetime appreciation of health and fitness. Girls on the Run of

the Greater Chesapeake (GOTRGC) serves girls in schools and community centers across Anne

Arundel County, Baltimore City, Baltimore County, Calvert, Queen Anne’s, and Talbot Counties.

At Girls on the Run, our core values guide our way and we stand firm in our commitment to

building a world where every person can know and activate their limitless potential. We warmly

welcome the participation of any child who identifies as “girl”, non-binary, or gender expansive in

our programs. We are committed to leveraging our intellectual, financial, and human resources to

advance strategies to be inclusive, equitable, and accessible to all. We are working to bring diverse

voices to the table as we know that unique perspectives strengthen the quality and scope of our

organization. We pledge to reflect the communities we engage, not only in appearance, but also

through fostering an atmosphere of community connectedness that serves as a model for our girls

and other stakeholders.

Position Profile

The Girls on the Run of the Greater Chesapeake Marketing & Program Coordinator must possess a

passion for and commitment to improving the lives and opportunities of girls in third through

eighth grades.

The Marketing & Program Coordinator reports to the Girls on the Run of the Greater Chesapeake

Executive Director. The Marketing & Program Coordinator is responsible for coordinating all of the

Girls on the Run programs and volunteers, responsible for developing and executing marketing

and communications strategies that expand and diversify the council’s participant and volunteer

base, and increase stakeholder engagement.

Some of the key responsibilities falling within these areas include:

Program Outreach and Site Coordination

• Implement the Girls on the Run strategic program plan and achieve program goals with

respect to the number of girls, number of sites, and demographic requirements

• Market Girls on the Run of the Greater Chesapeake program to potential new sites

• Work with community leaders, schools, and other groups to maximize Girls on the Run of the Greater Chesapeake success

• Coordinate all new and existing sites

• Enforce all current site policies and procedures and generate innovation and improvement

as needed

Coach Coordination and Training

• Ensure all program sites are staffed with qualified volunteer coaches

• Manage all aspects of coach training, including Girls on the Run training, CPR & First Aid,

and background checks

• Enforce all current coaching policies and procedures and generate continuous

improvement

Marketing

• Manage marketing resources provided by Girls on the Run International

• Create an annual communications calendar in collaboration with other staff

• Craft and schedule social media content including Facebook, Twitter, LinkedIn, Coaches

Facebook Group, and Instagram

• Create weekly coach newsletters

• Oversee the website content and updates

• Maintain a library of compelling stories, testimonials, and photos to support storytelling

• Attend community events on behalf of the organization to raise awareness of the

organization

General Responsibilities

• Play a key role in the preparation and implementation of the fall and spring end-of-season 5K

events

• Data collection & information management of rosters, girls, numbers & revenue

• Manage all coach files, sites files, and other program-related data

• Cultivate positive relationships with volunteers, community, and staff

• Other duties deemed necessary by the Council Director.

Required Qualifications

• BA or BS degree

• Passion for the Girls on the Run mission-centric work and alignment with Girls on the Run

core values

• Experience in a fast-paced, goal-driven environment

• Education or work experience in youth development and/or nonprofits

• Solid time management and organizational skills

• Strong sense of integrity

• Experience in recruiting and supporting volunteers

• A sales and customer service-oriented mindset; motivated by achieving targeted goals and

fulfilling objectives

• Readiness to embrace the work of inclusion, diversity, equity, and access

• Outstanding communication skills in multiple environments and with a range of audiences

(internal and external)

• Ability to multitask, prioritize, and make efficient decisions

• Flexible and adaptable

Preferred Qualifications

• Bi-lingual Spanish is a plus

• A well-developed set of “people person” skills

• Creative and flexible approach to problem-solving

• Experience with Microsoft 365, Google Workplace, and general comfort with learning new

software

• Ability to work independently, yet know when to seek help

• Reliable transportation

Salary and benefits:

This position is part-time (20-25 hours), with a mix of in-office (Annapolis, MD) and remote work. Girls on the Run

of the Greater Chesapeake is offering a compensation range of $19 - $21 hourly, depending on

experience. Occasional evening and weekend work is required. We ask you to provide a resume,

cover letter, and writing sample to recruitinggotrgc@gmail.com. The application deadline is July 30,

2022.

Please note that a background check will be required.

Job Type: Part-time, Contract

Pay: $19 - $21 per hour

Benefits: Flexible schedule, Paid time off