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Social Media Manager

Posted by
UnidosUS
|
Washington, DC
New
|
Published 21 days ago

The Social Media Manager will work with the Communications and Marketing component to Strengthen and advance the organization’s presence, mission, and advocacy efforts, while engaging the public, activists, community leaders, and other audiences through storytelling opportunities across the organization’s digital and social platforms.

The Digital and Marketing team creates ongoing comprehensive and strategic content that leverages issues of interest to the Latino community, in-house experts, Affiliate organizations, and external partners. The Manager will lead execution of the social media strategy, inclusive of owned, paid and earned tactics to drive online visibility and establish a strong brand identity aligned with UnidosUS’s mission and vision. This role will be instrumental in executing the organization’s social media ecosystem to put into practice guidelines on the best ways to leverage and evolve our social media channels, depending on the content and audience, with the goal of having an integrated approach across all social media channels.

This position will require strategic thinking about how to continue to advance UnidosUS’s organizational goals to reach segments of the American public and connect them to UnidosUS’s policy and program work, as well as special events. The Social Media Manager will report to the Senior Manager, Digital and Social Strategy. This position will be based in Washington, DC.

RESPONSIBILITIES

• Manage all social media platforms, posting content and monitoring comments and engagements as needed. • Lead social content ideation, working hand in hand with other team members. • Help ensure all social content is strategic and implements social best practices. • Lead creation of monthly or campaign-focused metrics reports, ensuring future content takes learnings into consideration.• Lead creation of and help execute 1:1 and influencer engagement strategies.• Proactively propose strategic social media content ideas or improvements.• Work with agencies to ensure outputs are strategically aligned.• Collaborate with broader marketing and communications team to create communication strategies inclusive of owned, paid, and earned tactics.• Build compelling presentations and proposals for social media activations or content series. 

QUALIFICATIONS

• Bachelor’s degree in communications or marketing required. • Five (5) to seven (7) years of relevant experience in marketing, content development, social media, or similar field required.• Three (3) to five (5) years of experience creating dynamic story-based materials and executing digital strategies. • Relevant experience in producing engaging and creative social media content, planning, strategy, and collaboration.• In-depth understanding of all digital competencies, including analytics, content creation, community management, influencer engagement, and how earned/owned/paid media work together. • Demonstrated ability to generate creative, well-designed web, mobile, or social media. content to help tell the UnidosUS story through specifically designed content. • Experience working for a nonprofit organization a plus. • High proficiency with Microsoft Office Suite more specifically, Office 365. • Steadfast commitment to UnidosUS mission, vision, and values (Excellence, Accountability, Respeto)

QUALIFICATIONS

• Bachelor’s degree in communications or marketing required. • Five (5) to seven (7) years of relevant experience in marketing, content development, social media, or similar field required. • Three (3) to five (5) years of experience creating dynamic story-based materials and executing digital strategies. • Relevant experience in producing engaging and creative social media content, planning, strategy, and collaboration. • In-depth understanding of all digital competencies, including analytics, content creation, community management, influencer engagement, and how earned/owned/paid media work together. • Demonstrated ability to generate creative, well-designed web, mobile, or social media. content to help tell the UnidosUS story through specifically designed content. • Experience working for a nonprofit organization a plus. • High proficiency with Microsoft Office Suite more specifically, Office 365. • Steadfast commitment to UnidosUS mission, vision, and values (Excellence, Accountability, Respeto). • Commitment to U.S. Latino community, Latino nonprofit organizations, and the Latino market a plus. • Excellent communication skills, both oral and written.• Sense of initiative and able to work under tight deadlines with minimal supervision.• Strong organizational and administrative skills and attention to detail; organized, and a quick learner. • Deadline-driven and comfortable working in a high-volume request environment. • Commitment to excellence and high standards. • Ability to work independently and as a member of various teams and committees. • Bilingual (English/Spanish) skills a plus.• Commitment to U.S. Latino community, Latino nonprofit organizations, and the Latino market a plus. • Excellent communication skills, both oral and written. • Sense of initiative and able to work under tight deadlines with minimal supervision. • Strong organizational and administrative skills and attention to detail; organized, and a quick learner. • Deadline-driven and comfortable working in a high-volume request environment. • Commitment to excellence and high standards. • Ability to work independently and as a member of various teams and committees. • Bilingual (English/Spanish) skills a plus.







 





The Social Media Manager will work with the Communications and Marketing component to Strengthen and advance the organization’s presence, mission, and advocacy efforts, while engaging the public, activists, community leaders, and other…

Details at a Glance

  • Time Commitment
    Full Time Schedule
  • Start Date
    August 16, 2021

Level of Language Proficiency

 Bilingual (English/Spanish) skills a plus.

 Bilingual (English/Spanish) skills a plus.

Location

Temporarily Remote
Work must be performed in or near Washington, DC
Associated Location
1126 16th Street, NW, Washington, DC 20036, United States

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