Freelance Contractor for Web Design and Maintenance

Posted by
Oakland Kids First
Oakland, CA
Published 15 days ago

REQUEST FOR PROPOSALS: Website Design and Maintenance

RFP Release Date: April 5, 2021

Oakland Kids First (OKF) seeks a freelance contractor to refresh and maintain two websites


The mission of Oakland Kids First is to increase youth voice, leadership, and power to create

engaging and equitable schools where all students learn and lead. Founded in 1995, OKF has

long empowered youth in Oakland, CA by developing powerful student leaders who create

school cultures of safety and belonging while leading campaigns to increase educational equity

for low-income youth of color in Oakland high schools. Each year, OKF engages 120 youth

leaders and reaches thousands of additional students in our school-based activities at

Castlemont, Fremont, Oakland High, and Oakland Technical high schools. OKF offers a range of

programs that include after school youth development and leadership training, peer academic

mentoring, enrichment, health and wellness, family engagement and youth organizing.

Recent youth-led campaign wins include: Passage of Oakland Youth Vote-Measure QQ which

lowers the voting age to include 16 and 17-year olds in local school board elections.

Reinstatement of Free Supper for Hungry Minds to ensure OUSD continues to offer free meals

to over 10,000 low-income students each year. Creation of the Town Force-1 Comic Book

featuring four real Oakland students as superheroes. Adoption of student-created Codes of

Respect at four schools to create inclusive, respectful school cultures.


OKF is a youth-centered, nonprofit organization with dynamic programs, initiatives and

campaigns. Our communications include OKF’s WordPress website along with the Oakland

Youth Vote website, a monthly newsletter, accounts on social media including Instagram,

Facebook, Twitter, YouTube, and LinkedIn, and campaign specific print or digital materials.

Our audiences include Oakland youth, teachers, principals, alumni, funders, nonprofit partners,

and community members. Campaign communications are tailored around specific goals and

particular audiences, depending on if they are intended for youth, adults or district personnel.

We seek a creative freelance contractor to partner with us to:

● Regularly update the OKF website using WordPress to provide

accurate information and compelling images related to our programs or campaigns

● Regularly update the Oakland Youth Vote - Measure QQ website using WordPress

● Coordinate with the communications team (Executive Director, Development Manager,

and Office Manager) to align brand identity, messaging, and images across platforms


This position would report directly to the Executive Director, and will occasionally work with the

communications team and program staff as necessary to complete projects.

Annually, Oakland Kids First budgets $6,500 on website maintenance and design.

The scope of work and need for projects may vary month to month, so we prefer to work with

freelance contractors who can bill by the hour for time on projects rather than through a

monthly retainer for work. Contractors can establish an invoicing and billing cycle with OKF, and

we request all of our vendors to utilize for payment.

This contracted position can be held by someone working remotely or by someone based in the

Bay Area and can be filled by an individual, a team, or an agency. OKF will provide access to

accounts needed to complete projects on behalf of the organization and can acquire access to

new platforms as needed. OKF will not provide technology such as laptops and computers.


● RFP released April 5, 2021

● Proposals due by Friday April 23, 2021

● OKF review of proposals and schedule for interviews April 23-30, 2021

● Selection of Contractor and Notification to Applicants by May 21, 2021

● Contractor can begin work by May 24, 2021


● Web design experience

● Expertise using WordPress

● Ability to translate OKF’s existing site to a functional mobile site

● Knowledge of design principles

● Skills incorporating photo or video content into websites

● Knowledge of education and youth engagement programs a plus

● Ability to work both independently and collaboratively


For those who have additional skills editing digital video content or creating original

graphics/icons - please mention this in your proposal. Oakland Kids First may have additional

funds for these needs and could expand the contract to include additional services.

To submit a proposal or inquire about the opportunity, please email

by Friday, April 23, 2021. Proposals should include:

❏ An overview of background about skills and past experiences

❏ A digital portfolio or examples of past websites, digital video/photo and graphics

❏ Hourly rate and billing requirements

REQUEST FOR PROPOSALS: Website Design and Maintenance

RFP Release Date: April 5, 2021

Oakland Kids First (OKF) seeks a freelance contractor to refresh and maintain two websites


The mission of Oakland Kids First is to…

Details at a Glance

  • Time Commitment
    Part Time Schedule
  • Job Type
  • Start Date
    May 24, 2021
  • Application Deadline
    May 21, 2021


Work may be performed anywhere in the world
Associated Location
610 16th Street, Suite 310, Oakland, CA 94612

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