3 Wade Street
Social Media and Creative Services Coordinator
The Natural Resources Council of Maine (NRCM) is seeking applications for the position of Social Media and Creative Services Coordinator. The Social Media and Creative Services Coordinator is a core member of a three-person communications team responsible for shaping and producing social media, publications, ads, and other materials, with staff from across departments. The SMCSC develops, coordinates, implements, and evaluates NRCM’s social media efforts for profile-building, advocacy initiatives, and fundraising, particularly as they tie in to larger communications plans and objectives. S/he also carries out graphic design work based on NRCM’s style guide, and brings creative energy to planning and implementation of all projects. Send cover letter and resume by October 12, 2018, to Beth Comeau at firstname.lastname@example.org.
- Bachelor’s degree with focus on written and visual communications, preferably with an emphasis on digital.
- At least three years of experience (or equivalent) in a working environment (corporate and/or nonprofit).
- Hands-on, back-end experience with social media platforms and strategy, including but not limited to Facebook, Instagram, Twitter, and YouTube.
- Experience coordinating and implementing social media across a business or organization.
- Demonstrated ability and interest in evaluation using analytic tools and refining activities based on findings. Must stay up to date on changes to platforms and best practices.
- Proven ability to write, edit, and design effective social media content various platforms (Twitter, Facebook, Instagram, etc.), and a track record of graphic design work.
- Passion for planning, coordinating, and implementing social media campaigns including blogs, tweets, and earned and paid Facebook posts.
- Knowledge of digital communication production and best practices.
- Knowledge of and experience with graphic design software, such as Photoshop and InDesign. Knowledge of WordPress and related web plug-ins preferred.
- Must be creative, and willing and able to work well in a team, adjust materials as needed, change plans with little notice, and thrive in a fast-paced work setting.
- Flexibility to employ NRCM’s social media in a timely way to share breaking news and events in real time.
- Interest in video and podcast production; experience with software a plus.
Supervisor: Senior Director of Public Affairs
Status: Full-time, Salaried, exempt
- Goals: Develop goals for NRCM’s social media, including for specific campaigns, guided by industry standards.
- Plans: Work with staff across the organization to identify and develop plans and initiatives that leverage the social media space. Draft and implement the plan, engaging other staff in specific roles as appropriate and necessary.
- Content: Create, modify, coordinate, and post content for owned and earned social channels. Content may include blog posts, tweets, status updates, photos, videos, and podcasts (channels may include NRCM blogs, Twitter, Facebook, LinkedIn, Google+, YouTube, Instagram).
- Evaluate new tools and platforms, and make recommendations for or against NRCM use. Test as appropriate. Train other staff as necessary.
- Measure and report on effectiveness of NRCM social media activities based on industry standards and NRCM objectives. Stay current on ways to improve response.
- Create, or ensure production of, effective social media graphics and language. Work closely with staff across the organization on best images, language, and message points.
- Coordinate within NRCM: Set up regular meetings among NRCM staff involved in key communications work, for planning and implementation.
- Assist webmaster with a range of web-related needs, content updates, and special projects.
- Help other NRCM staff with a range of communications-related needs as time allows.
- Serve as point person for all of the organization’s graphic design work, creating materials or working with outside vendors to ensure production, following templates and specifications in NRCM’s design style guide and using established NRCM protocols.
- Assist with public affairs tasks, including mailing out publications and merchandise.
Common NRCM Job Responsibilities
- Maintain positive and productive working relationships with all NRCM staff members. This includes providing and receiving constructive feedback.
- Participate in building productive relationships with NRCM’s members, external partners, policymakers, and the general public.
- Participate in organizational meetings and activities as requested, such as monthly staff meetings, trainings, and ad hoc planning committees.
- Complete all administrative work on time, such as time sheets, purchase orders, project reports, and planning documents.
- Be familiar with and follow organizational protocols and policies.
Physical Requirements of the Job
The job requires working at a computer station for substantial lengths of time; performing office duties such printing, copying, contacting vendors and picking up proofs and finished products offsite. Ability to lift objects up to 10 pounds. Position also involves (sometimes beyond traditional work hours) travel and transportation to conferences and meetings, and helping at NRCM events (for live-tweeting, Facebook Live, taking photos, or other responsibilities) in a variety of places, including outside and places that may not be ADA accessible.
NRCM strives to provide a supportive work environment through fair and competitive compensation and benefits, up-to-date equipment and IT support, adequate supervision, and ongoing professional development. The work environment is friendly, fun, cooperative, and very fast-paced. Staff members need to be able to work independently and adapt to changing priorities.
Minimum Education Required