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Digital Organizer

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Padres & Jovénes Unidos | Denver, CO
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Padres & Jovénes Unidos


New
|
Published 3 days ago

February 29, 2020
$40,000 - $44,000

REPORTS TO: Deputy Director


BACKGROUND: 

With roots in the struggle for educational and racial justice, Padres & Jovenes Unidos has evolved into a multi-issue organization led by people of color who work for educational excellence, racial justice, immigrant rights, women's liberation, and health justice for all.Our parents and youth members organize to build power in their communities to challenge the root cause of discrimination, racism and inequity by exposing the economic, social and institutional basis for injustice as well as developing effective strategies to realize meaningful change. 


Padres Unidos was formed in 1992 by a group of parents who joined forces to remove the principal at Denver’s Valverde Elementary School who was punishing Spanish-speaking students by forcing them to eat lunch on the cafeteria floor.  Jóvenes Unidos, the student branch of Padres Unidos, was formed in 2000 when youth came together to turnaround their school, Cole Middle School, which at the time was the state’s lowest performing middle school. Since then, Padres & Jóvenes Unidos has evolved into a racial justice multi-issue organization whose historic wins, rooted in members’ demands to achieve institutional change, have gained local and national recognition. 


OVERVIEW OF POSITION:  The digital organizer will manage our online presence to amplify the stories of our members and information to the public on the issues affecting our work, ensuring PJU’s message and vision are clearly reflected online, manage the organization’s social media platforms, and developing content. The digital organizer will report to the deputy director and will work closely with the organizing and communications teams.


The ideal candidate will possess great graphic design, and creative visual content creation skills. Experience using graphic design programs (such as Photoshop/Illustrator/InDesign). Experience producing and editing short videos in a variety of formats. Excellent social media outreach experience creating engaging content using a variety of channels such as Facebook, Twitter, and Instagram, flexibility and focus, excellent written and verbal communication skills, and the initiative and problem-solving skills required to manage a variety of tasks/functions with confidence and diligence

ESSENTIAL FUNCTIONS: 

Social Media

  • Posting engaging & culturally relevant content across digital platforms, growing our online reach
  • Manage social media: Twitter, Facebook, Instagram, YouTube, website, email system
  • Managing PJU’s social media calendar and database
  • Ensure messaging is consistent throughout media platforms
  • Be able to monitor and understand social media metrics
  • Work with communications team to create goals for digital engagement-
  • Be able to do rapid response when needed

Content Creation

  • Create engaging & culturally relevant content in English and Spanish using Photoshop, Canva and other relevant platforms
  • Writing engaging emails to send to our membership and other relevant stakeholders
  • Create toolkits, videos, etc. when needed
  • Maintaining website and utilizing wordpress, including updating, and creating content for it as needed
  • Drafting and proofreading written content

REQUIREMENTS: 

  • Strong political alignment and passionate belief in the mission of Padres & Jóvenes Unidos, which allows organizers to speak to systemic racism and oppression as the root cause of racial, economic and gender disparities in the U.S. This foundation is necessary in order for organizers to raise the political consciousness and awareness of our base and the community at-large. 
  • Strong philosophical alignment and commitment to the Padres & Jóvenes Unidos theory of change and organizing model in which organizers bring those most impacted – working class and people of color – to the forefront of the organizing: developing and executing strategies that build people power; confronting and negotiating with decision-makers to shift power in order to win institutional change; and in the process, build the organization.    
  • Have experience with digital media and graphic design
  • Have excellent writing and copy-editing skills in English and Spanish
  • Can receive feedback and willing to learn and develop skills to achieve desired outcomes.
  • Understands the importance of community organizing and can take turn that into digital content
  • Understands the relationship between digital and communications work
  • Can work independently and as part of a team in a face-paced political environment
  • Knows how to use social media platforms and understands metrics and analytics like Facebook Insights, Twitter Insights
  • Spanish and English fluency required
  • Knows what racial justice is and the importance of working with communities of color, stakeholders
  • Has cultural competency & knows what’s happening politically
  • Excellent interpersonal, communication and relationship-building skills. 
  • Ability to identify gaps, set priorities and develop work plans that move forward complex campaigns in line with organizational strategic priorities, direction and goals. 
  • Self-motivated and flexible with the ability to respond appropriately and with a sense of urgency to unknown and rapidly changing political conditions and overcome challenges in a fast-paced environment. 
  • Growth-mindset: Humility and willingness to learn and grow; tendency to remain self-aware; ability to self-reflect and evaluate his/her/their own practice as well as our collective work; seek and implement feedback given, as well as provide feedback to fellow team members; set and hold high expectations for self and others.  
  • Contribute to a strong internal staff culture through camaraderie, collaboration and leadership. 


REPORTS TO: Deputy Director


BACKGROUND: 

With roots in the struggle for educational and racial justice, Padres & Jovenes Unidos has evolved into a multi-issue organization led by people of color who work for educational excellence…

Details at a glance

  • On-site Location
  • Full Time Schedule

Benefits

 We offer a comprehensive benefits package.

 We offer a comprehensive benefits package.

Level of Language Proficiency

Spanish and English fluency required

Spanish and English fluency required

How to Apply

TO APPLY:  Email resume and cover letter to jobs@padresunidos.org. 

Please address the following in your cover letter: 

  • Your interest and commitment to grassroots community organizing as the key strategy to achieve social justice;
  • Why do you want to join the PJU team?

TO APPLY:  Email resume and cover letter to jobs@padresunidos.org. 

Please address the following in your cover letter: 

  • Your interest and commitment to grassroots community…

Location

4130 Tejon Street, Suite C, Denver, CO 80211

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