Social Media Specialist

Job Type

Full Time

Published

08/28/2018

Application Deadline

11/19/2018

Address

Baltimore
MD
United States

Description

Are you energetic, creative and social media savvy? If so, we have the position for you! The Archdiocese of Baltimore seeks a Social Media Specialist who can bring enthusiasm and passion to nurturing and growing our online communities and helping to be the voice for our brand. Let us know why you would be the ideal candidate for this position.


The Social Media Specialist will be integral in developing the branding and voice of the Archdiocese of Baltimore and its publishing arm, Catholic Review Media, through social media platforms including (but not limited to) Facebook, Twitter, Instagram, YouTube and LinkedIn. The SMS will engage our online and social media audiences as well as build and maintain relationships with key influencers. As part of the Archdiocese of Baltimore’s social media strategy, the SMS will track and provide reports regarding social media impact and growth. The ideal candidate will possess a passion for social media and a track record for innovation and creative thinking. Knowledge of the Baltimore area and the Catholic Church is a plus. Must be flexible. Working on-site at our downtown Baltimore office will be required, but this position will involve working some nights and weekends to meet our seven-day delivery schedule (night and weekend work can be done from home).


Essential duties and responsibilities include (but are not limited to):


Primary:

  • Use social media to connect our audience to content and engage in conversation
  • Moderate forums and chats; initiate conversations as appropriate
  • Manage content across all social media platforms
  • Develop and maintain relationships with key social media audiences, i.e. bloggers, influencers, online media
  • Implement initiatives that grow audience; track and report results and ROI
  • Generate ideas and contribute to weekly editorial meeting


Secondary:

  • Assist Web editor in uploading content
  • Conduct interviews and produce online articles as needed
  • Shoot and edit video of Archdiocese of Baltimore events and stories for CRMedia (in iMovie or other app) for use on our YouTube channel
  • Train and advise Catholic Review Media staff and other appropriate archdiocesan personnel on social media
  • Share expertise on social media with parishes, schools and other organizations via seminars or webinars
  • Coordinate and implement social media marketing projects
  • Coordinate social media advertising and sponsors with Sales Team


JOB REQUIREMENTS


Sound like your perfect role? If you meet the below criteria, we invite you to apply for this exciting opportunity!


Required education and experience:

  • A bachelor’s degree
  • Professional experience with current social media tools (Facebook, Instagram, Twitter, etc) and trends
  • 2 years of journalism experience (reporting and/or blogging) required
  • Working knowledge of social analytics required
  • Marketing experience preferred
  • Working knowledge of web production preferred
  • Knowledge of the Catholic Church and its liturgy preferred.


Relevant experience in social media or other forms of community engagement may be substituted for a degree

 

Other Essential Skills:

  • Ability to work independently to monitor social media platforms at varying hours of the day
  • Ability to contribute individually, and lead, manage or participate in cross-functional teams
  • Ability to adapt quickly to new technologies and environment with strong organization and time-management skills
  • Ability to be social, creative and energetic and respond to multiple demands respectfully
  • Excellent writing skills and verbal communication skills required with the ability to take direction and feedback constructively
  • Work discreetly in worship spaces while prioritizing work and meeting deadlines
  • Ability to honor and maintain confidentiality


Professional Level

Professional

Minimum Education Required

4-year degree


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