One Center Street
Reports To: Vice President, Marketing & Communications
Status: Full-Time Exempt
The Art Director plays an essential role in NJPAC’s marketing, creative, communications and digital departments. The Art Director is responsible for leading the design team, creating conceptual design, developing basic presentation approaches, directing layout design, copy editing, developing creative guidelines and directing creative work, including the design and production of posters, advertisements, brochures, the website, digital banner ads, e-blasts, social media, apps, animations, environmental graphics and outdoor banners, fund raising materials and all institutional materials. The Art Director is also responsible for all internal communication materials and other forms of the institutional identity.
The Art Director is responsible for the brand guidelines introduced for NJPAC’s 20th Anniversary season, ensuring proper usage throughout the institution and is the keeper of the NJPAC brand.
The Art Director reports directly to the Vice President of Marketing, while working closely with the Senior Director of Creative Services and leading a team of 3 other graphic designers. The direction of ads, promotions and digital communications will come from the VP of Marketing and key team members based on the project at hand. The Art Director creates the tonality for all of the communications with the input of the Vice President of Marketing and the various divisions being served by the communications.
The Art Director will work with key team members such as copywriters, digital team, development team, arts education, marketing managers, producers and other team members on a daily basis.
- Must have experience designing under tight deadlines and working on multiple projects at once
- Experience in a live performance or high traffic sales venue or setting is a must
- Oversee the design process from concept to completion, inclusive of 75% design time
- Lead and direct the design team in the creation of all marketing/institutional collateral that aligns with the newly created brand
- Translate marketing objectives into clear creative strategies
- Work closely with multidisciplinary project teams, particularly digital and print production
- Ensure visual communication and brand standards are met
- Meet with clients and upper management to present campaign strategies and solutions
- Review work, troubleshoot and provide feedback to creative teams
- Remain actively involved in training design staff and hiring additional staff or freelancers as needed
- Encourage and cultivate the career development of creative staff members
- Meet work standards by following production, productivity, quality, and customer-service standards; resolving operational problems; identifying work process improvements
- Develop basic presentation approaches by reviewing materials and information presented by client
- Determine production requirements by reviewing client requirements alongside the Senior Director of Creative Services
- Determine project content with the creative team and project manager by reviewing and approving art and copy materials
- Improve marketing quality results by studying, evaluating, and re-designing creative processes; implementing changes as needed
- Update job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations
- Enhance department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments
No phone calls please. Please e-mail résumé, cover letter, and salary requirements to email@example.com (be sure to note the job title in the subject line of your e-mail). Resumes without salary requirements will not be considered.
We thank you for your interest in working for NJPAC. Once submitted, your résumé will be reviewed, and if your background fits our needs, someone from our office will contact you for an interview.
NJPAC is an Equal Opportunity Employer
Level of Language Proficiency
Minimum Education Required