Assistant Director for Advancement

Job Type

Full Time


Details: Salary and benefits are competitive. Salary is commensurate with qualifications and experience.




United States


University Advancement is committed to creating an environment of inclusiveness where every person feels welcomed and valued. We believe that attracting and retaining diverse staff is crucial to serving the communities where our employees and students work and live.

University Advancement, Undergraduate Academic Affairs, has an outstanding opportunity for an Assistant Director for Advancement.

The Assistant Director for Advancement (ADFA), as a member of the Undergraduate Academic Affairs (UAA) advancement team, will help plan, manage, and direct advancement activities to secure gifts from a portfolio of lower- and mid-tier rated prospects, with the potential for higher-tiered prospects when appropriate. This position will share in the responsibility for meeting advancement goals by working with University Advancement (UA) staff (i.e., Annual Giving Office (AGO), Alumni and Constituent Relations (ACR), etc.) and program staff from affected units and departments on the development, implementation, tracking, and revision of strategies for securing and stewarding cornerstone and annual gifts. Activities in the position involve extensive direct contact with diverse internal and external audiences, including alumni, friends, major donors, faculty, staff, volunteers and representatives of organizations, corporations, and foundations.

The ADFA will help develop, articulate, and implement a thoughtful and donor-focused fundraising plan and build the infrastructure for this endeavor. Moreover, this individual will work to qualify, cultivate, and solicit a large number of research-rated prospective donors who are alumni and friends of the UW’s undergraduate experience.

Undergraduate Academic Affairs is a sizeable division comprised of multiple departments that support the experience of undergraduate students inside and outside of the classroom. Together, with four other divisions, UAA reaches every single student through outreach, services, and student engagement. Collectively, these student-facing units are called Academic and Student Affairs. Within UAA, programs and services include pathways to college, academic support for new and continuing students, and programs for exemplary and exceptional academic performance. UAA supports an engaged and vibrant student experience and are environments that demand commitment to the academic, intellectual, and social success of UW students in and beyond the classroom.

Duties and Responsibilities

Frontline Fundraising

The ADFA’s key responsibility is to drive broad-based engagement and support for UAA priorities. This position will spend a significant amount of time meeting with alumni and potential donors either face-to-face, on the phone, or through emails. The management of a prospect portfolio serves as the primary thrust of this role.

The ADFA is responsible for developing an articulated engagement and fundraising strategy for potential and current donors and for executing this while coordinating with a wide range of partners and stakeholders. This will include the development of a comprehensive multi-year engagement plan, including but not limited to: pipeline building, support for project related advisory boards, and the development and implementation of a marketing strategy. This will also include consistent internal communication and coordination with other advancement units.

The ADFA will collaborate and develop strategic approaches with the Director for Advancement, the Dean and Directors of programs to build relationships, conduct personal visits, solicit and steward portfolio prospects, as appropriate.


Proactively reach out to qualify leads through cold calls and emails making 15 substantial contacts per week and an average of 2-3 visits per week. Solicit individual prospective donors when appropriate and, in partnership with colleagues, qualify major gift prospects to proactively cultivate for additional future gifts.

Meet individually with prospects and donors to develop a donor-centric philanthropic relationship that leads to significant gifts to the UW.

Manage and coordinate the cultivation, solicitation and stewardship of a portfolio of prospects with the active participation of UAA leadership. The portfolio will be comprised of rated prospects up to $50,000. Develop and implement strategic steps to build relationships that will result in gifts in support of the program and/or related capital projects.

Manage a portfolio of rated campaign research leads with the potential of raising major gifts. Solicit and close gifts at all levels, including $1,000-$25,000+.

Coordinate special annual fund activity.

Serve as a qualification officer for new leads for major gift prospects ($50,000+) and planned gifts. Work in partnership with the Director of Advancement and appropriate UAA staff to build relationships to close gifts.

Professionally and clearly articulate the UAA vision and funding priorities verbally and in writing to prospects and donors.

Support the overall Academic and Student Affairs advancement teams, developing expertise across divisions and operating in support of global goals and in alignment with overall strategy.

Work with front-line fundraising colleagues in Regional and Planned Giving and University Advancement to develop and support strategies for activities and special events for qualification and solicitation efforts.

Responsible for coordination and briefing materials associated with activities for potential donors.

Other duties as assigned.

Program Development and Management

Work with Director for Advancement, Directors of programs within UAA, and the Assistant Vice Provost of Advancement to develop a comprehensive engagement plan and multi-year timeline.

Work with Director for Advancement, Directors of programs within UAA, and Director of Marketing/Communication to develop and implement a multi-year marketing plan.

Work with Director for Advancement and Directors of programs within UAA to develop and implement strategic engagement opportunities for all range of prospects.

Work with Director of Advancement and Directors of programs within UAA and other colleagues to raise awareness, both internally and externally, of funding priorities, engagement opportunities, and key intersections with campaign and brand priorities.

Make presentations to alumni volunteers, alumni boards, student coordinating organizations, UW offices and departments, etc.

Lead and create, in collaboration with program directors, strategic discovery activities for the portfolio that allow for prospect generation and qualification.

Develop processes to facilitate gathering of information about alumni and their affinities with UAA.

In consultation with the Assistant Vice Provost of Advancement and Director of Advancement, establish personal goals, objectives and strategies, and develop an annual operating plan.

As it relates to the portfolio, work to track pledge schedules and endowment agreements, and customize acknowledgement letters accordingly.

Attend appropriate training sessions to develop a working knowledge of the University's alumni/donor database software and report generation system.


Bachelor’s degree and at least 3 years of progressively responsible experience in development/advancement, fundraising or related environment such as marketing, community relations, or event planning. Equivalent combination of comparable knowledge and skills may substitute for education and/or experience.

Exceptional ability to organize and motivate colleagues and students as well as external advocates and volunteers. Outstanding communication skills in writing and in person.

Demonstrate strong computer skills, including proficiency with Microsoft Word, Excel, and PowerPoint for correspondence, special reports, spreadsheets, databases, forms, etc.

Key Competencies


Effective communications: Expresses oneself clearly and empathetically in interactions with others in all forms of communication, i.e., verbal and written, one-on-one and group, etc.

Interpersonal Awareness: Builds and maintains positive relationships and actively contributes as a member of working teams to achieve results.

Professional Credibility: Takes responsibility for meeting goals, objectives, obligations, and solving problems while representing the mission, vision and values of the organization.

Critical Thinking: Obtains, analyzes and evaluates information effectively in the face of ambiguity. Makes appropriate decisions based on relevant information and experience.

Ethics and Trust: Models and upholds the values of candor, openness, inclusiveness and honesty despite internal and external pressures. Acts consistently with Washington State ethical guidelines and organizational core values and beliefs.

Valuing Diversity & Inclusiveness: Respects, values and contributes to the UW’s commitment to inclusiveness and diversity.


Donor Focused: Establishes, cultivates and stewards strong relationships with donors and friends to build and maintain lifelong partnerships and trust with UW.

Results Oriented: Acts decisively to achieve results.

Planning & Implementing: Develops fundraising strategies and plans that integrate into the organization’s mission, priorities and goals.

Conflict Resolution: Works to resolve conflicts and differences through dialog and open communication in a timely manner. Sees every difference as an opportunity for growth and change.

Desired Qualifications

Knowledge of the integrated advancement model. Knowledge of alumni relations/development/advancement principles.

Knowledge of UW Advancement policies and procedures, including use of the development database software ADVANCE.

Previous experience in higher education administration

Working Conditions

Ability to work evening and weekend hours, as necessary, on short or limited notice.

Must have regular and reliable transportation for local travel and willing to travel when necessary.

Frequent local travel expected.

Appointment to this position is contingent upon obtaining satisfactory results from a criminal background check

Professional Level


Minimum Education Required

4-year degree

How To Apply

Applications must be received through the UW website. Visit for more information.