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Digital Content and Marketing Specialist

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Older Adults Technology Services | Brooklyn, NY
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Older Adults Technology Services


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Published 13 days ago

$50,000 - $60,000a generous package of leave time (three weeks vacation and ten sick/personal days per year), health insurance and ancillary benefits, professional development and growth opportunities, and an exciting, collegial work environment.

Digital Content and Marketing Specialist

Older Adults Technology Services, Inc. (OATS) is a rapidly-growing social change organization based in Brooklyn with operations in six states that harnesses the power of technology to change the way we age. We’re a dynamic, entrepreneurial, and results-driven team looking for a Digital Content and Marketing Specialist with 3-5 years of experience to help produce multimedia digital content and grow our brand presence for both the OATS (B2B) and Senior Planet (B2C) brands.

The desire to work in a fast-paced, self-directed, and data-driven environment with a high-performance team is essential. A creative individual with a strategic eye who can cut through noise and bring laser-focused attention to what’s essential for meeting goals, with a strong attention to detail, and an ability to manage competing priorities will thrive in this position.

Responsibilities include:

·      Plan, script, and help produce creative, compelling and shareable video and audio content for both OATS and Senior Planet 

·      Play important role in synchronizing and updating our network of existing digital properties

·      Heighten visibility of content with new and traditional marketing tactics for both OATS and Senior Planet brands

·      Own growth of Senior Planet’s YouTube channel; support social media strategy and schedule for additional Senior Planet properties,

·      Lead creation of a new OATS podcast

·      Collaborate with other specialists: writers, designers, and programmers (among others) to ensure timely placement of content

·      Support all aspects of Facebook/Instagram paid advertising, including but not limited to, ad creation, monitoring, and reporting

·      Develop and implement broad SEO strategies for Senior Planet

·      Manage campaigns within Google Adwords, optimizing ad campaigns daily to meet campaign KPI goals

·      Compile digital advertising reports to assist in overall marketing strategy

Required:

·      At least three years’ experience working within a marketing team

·      Ability to provide a portfolio that includes professional work

·      Video production and editing skills

·      Proven ability to meet ambitious KPIs for both organic and paid content

·      Ability to multi-task and thrive in fast-paced environment while maintaining the highest standards of excellence

·      Must be a good collaborator who is self-driven and passionate about their work

·      Must be able to ensure on-time and on-budget delivery for simultaneous projects

·      Basic knowledge of SEO best practices, website CMS, Facebook Ads Manager, and Google Analytics

·      Adobe Creative Cloud skills

·      Proficiency in or willingness to learn audio editing and mixing software

Salary

This is a full-time position, with a salary of $50,000-60,000/year. OATS offers full-time employees a generous package of leave time (three weeks vacation and ten sick/personal days per year), health insurance and ancillary benefits, professional development and growth opportunities, and an exciting, collegial work environment. 

To Apply

Please send a resume and cover letter in .pdf format to jobs@oats.org. Put “Digital Content Specialist” in the subject. 


The Organization

OATS is an award-winning New York City-based nonprofit with a mission to “harness the power of technology to change the way we age.” Founded in 2004, OATS celebrates “aging with attitude” and is an innovative national leader in improving the lives of older adults by providing free access to mainstream digital technologies, free intensive and high-quality technology training, and the opportunity to join a thriving community of tech-enabled seniors who are improving their health, making social connections, strengthening their finances, engaging on civic issues, and embarking on journeys of creative expression and lifelong learning. OATS manages 23 community-based technology centers in neighborhoods throughout the five boroughs of New York, including the country’s first full-service technology-themed community center for people aged 60 and older, and publishes SeniorPlanet.org, a popular website focused on aging well with technology. OATS is committed to maintaining a diverse environment and is an equal opportunity employer. 


All qualified individuals are encouraged to apply and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Digital Content and Marketing Specialist

Older Adults Technology Services, Inc. (OATS) is a rapidly-growing social change organization based in Brooklyn with operations in six states that harnesses the power of technology to change the…

Details at a glance

  • On-site Location
  • Full Time Schedule
  • 4-Year Degree Required
  • Professional

Benefits

Oats offers a generous package of leave time (three weeks vacation and ten sick/personal days per year), health insurance and ancillary benefits, professional development and growth opportunities.

Oats offers a generous package of leave time (three weeks vacation and ten sick/personal days per year), health insurance and ancillary benefits, professional development and…

Level of Language Proficiency

Proficient in the English language and other language abilities welcome

Proficient in the English language and other language abilities welcome

How to Apply

Please send a resume and cover letter in .pdf format to jobs@oats.org. Put “Digital Content Specialist” in the subject. 

Please send a resume and cover letter in .pdf format to jobs@oats.org. Put “Digital Content Specialist” in the subject. 

Location

Brooklyn, NY

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