Director of Network Strategy and Development (2-Year Full-Time Position)

Published 26 days ago


NASPA is the leading association for the advancement, health, and sustainability of the student affairs profession. We serve the diverse needs of our community, from vice presidents of student affairs to undergraduate student leaders considering a career in the field. Founded in 1919, NASPA includes more than 15,000 members in all 50 states, 29 countries, and 8 U.S. Territories. Guided by the principles of integrity, innovation, inclusion, and inquiry, we are dedicated to empowering our members to realize their full potential and to cultivating student success in collaboration with our institutional members, who represent every sector of higher education. NASPA centers justice, equity, diversity, and inclusion in our work; read more about our commitment here.

About the Position 

NASPA is engaged in a multi-year grant to help institutions improve their advising practices through the Advising Success Network. Formed in 2018, the Advising Success Network (ASN) is a dynamic network of five organizations partnering to engage institutions in holistic advising redesign to advance success for Black, Latinx, Indigenous, Asian, and Pacific Islander students and students from low-income backgrounds. The network develops services and resources to guide institutions in implementing evidence-based advising practices to advance a more equitable student experience to achieve our vision of a higher education landscape that has eliminated race and income as predictors of student success. The ASN is coordinated by NASPA - Student Affairs Administrators in Higher Education, and includes Achieving the Dream, the American Association of State Colleges and Universities, EDUCAUSE, NACADA: The Global Community for Academic Advising, and the National Resource Center for the First-Year Experience and Students in Transition

The Director of Network Strategy and Development is a new role that will lead the creation of the ASN’s market-entry strategy. In this role, the Director will refine and test the ASN’s technical assistance service provision of equity-minded, holistic advising redesign supports to U.S. postsecondary institutions. The Director will work closely with NASPA leadership and network partners to create a sustainable revenue-generating line of business, including a phased approach to testing the value proposition of the network’s services with institutions of higher education. The Director will serve as a thought-leader and provide expertise in both marketing and business development to advance the ASN’s efforts in helping institutions provide more timely, effective, and holistic advising support to students. 

This position also works with NASPA leadership to support the execution of grant activities and manage communications with key stakeholders, consultants, and NASPA members. The Director’s primary roles are to strategize and lead approaches to researching and developing sustainable operating models for network activities. This work is occurring in the context of a grant, so attention to detail, ability to adapt, and strong interpersonal skills are critical. 

Essential Responsibilities

Network Strategy and Planning

  • In coordination with the Senior Director and other key stakeholders, contribute to the strategic vision for the ASN;
  • Organize and participate in planning and strategy workshops to suggest processes and offer workplans for business and product development;
  • Work with ASN leadership and consultants to conduct market research on the demand for and perceived value of network-created materials as well as field needs;
  • Work with the Advising Success Network team, partners, and consultants to finalize pricing and cost models, product and service packaging, and new revenue-generating strategies; 
  • Serve as project manager to ensure that all work is completed on-time and with high-quality;
  • Oversee consultant engagement, including the review of proposals, selection of contractors, and implementation of work plans;
  • Communicate strategy and vision to internal and external partners; 
  • Ensure program development and implementation is in alignment with stated initiative goals and work to date; and
  • Serve as an equity-minded facilitator who can skillfully guide the team, partners, and stakeholders towards consensus and defined shared vision and results.

Communication and Marketing

  • Supervise Assistant Director of Network Services and Communications and provide visionary leadership on internal and grant-related communications;
  • Develop, refine, test and implement network’s field-facing marketing plan in collaboration with NASPA's Communications and Marketing department and external consultants; 
  • Deliver presentations, blog posts, and other commentary for multiple audiences; and
  • Oversee the development of a “knowledge management hub,” which shares network-develop content with the field.

Lead Development, Testing, and Refinement of the ASN’s technical assistance offerings

  • Develop and continuously refine frameworks, work plans, points of view, and theories of change about the ASN value proposition for institutions of higher education and other postsecondary organization; 
  • Set the vision for sustainable service scoping and delivery processes for the ASN;
  • Support the Assistant Director of Network Services and Communications in designing and implementing differentiated ASN customer experiences (in collaboration with network partners);
  • Direct service testing and ensure user-centered design approaches; and
  • Work collaboratively on joint ASN projects related to communications, network management and grant management.

Actively engage in NASPA activities and events

  • Assist with all-team projects and participate actively in staff meetings and projects; and
  • Other activities, duties, and responsibilities as assigned to support the association. 

Reports To: Senior Director, Advising Success Network

Supervises: Assistant Director, Network Services and Communications


  • Master’s degree preferred, ideally with at least 5 years of experience in at least one of the following areas: higher education, communications, marketing, consulting and/or direct service development or a bachelor’s degree and at least 7-10 years of relevant experience; 
  • Experience with or understanding of cost and pricing strategies for higher education products and clients;
  • Experience creating and marketing services and/or products;
  • Track record of successfully supporting institutions through student success transformation and/or demonstrated commitment to equity-minded student success;
  • Strong strategic thinking and problem-solving skills, including the ability to provide clear structure when faced with ambiguous environments;
  • Experience incorporating the perspectives of multiple communities in the consideration of impacts and outcomes of a decision-making process;
  • An entrepreneurial spirit that is adaptable to a fast-paced, diverse, dynamic, and results-oriented culture;  
  • Project management experience, preferably in grant-funded, nonprofit, or higher education setting, including an ability to coordinate multiple projects;
  • Strong communication skills with an emphasis on written communication in a variety of mediums; 
  • Ability to work independently and as part of a team, and;
  • Proficiency in the use of computers and application software in a networked environment, including experience with project management tools.

Employment Status

This is a two-year full-time, exempt position contingent upon continued grant funding for the project.

Full-time Exempt: Exempt employees by definition are exempt from overtime compensation requirements of the federal Fair Labor Standards Act, and are required to work as the job demands on a no time limit basis. 

Office Location/Working Conditions/Physical Requirements 

Office Location

This position may be based anywhere in the contiguous 48 states. 

It is the employee’s responsibility to provide reliable internet capabilities for any work location outside of the Washington, D.C. office.

Please note, the NASPA Washington, D.C. Office is in partially-open status at this time, with all staff members who wish to spend time or work in the D.C. Office required to be fully vaccinated against COVID-19. 


Moderate (approximately 2-3 days per month) overnight travel to represent NASPA at events and in-person meetings is an essential function of this position. Locations vary and can include sites outside of taxi service from major airports. As a result, the position is required to have the ability to travel independently, including air travel, navigating ground transportation, and occasionally driving a rental car. 

Please note, NASPA staff members who wish to travel on behalf of the Association are required to be fully vaccinated against COVID-19.

Physical Requirements

  • This position is primarily office-based with primary work on a computer, including phone, email, and video conferencing.
  • Responsibilities occasionally may require an adjusted work schedule, overtime, and evening/weekend hours in order to meet deadlines and support events and programs. 
  • At times this position may require to routinely pack and unpack program materials for shipment, which will require pulling, pushing, lifting, and moving boxes weighing up to 50 pounds. 

Additional COVID-19 Information

Vaccination is not a requirement for employment. However, staff members who are unable to be vaccinated because of a medical reason or sincerely held religious belief, or those who are unable to or choose not to be vaccinated for any other reason, will not have the option to spend time or work in the D.C. Office, attend in-person Association-related meetings/events, or participate in any other Association-related travel while this policy is in effect. Job duties related to these activities will be conducted remotely where possible or reassigned as necessary.


Commitment to Non-Discrimination Statement 

It is NASPA’s policy to provide equal employment opportunity for all applicants and employees. NASPA does not unlawfully discriminate on the basis of race, color, national origin, religion, sex, age, gender identity, gender expression, affectional or sexual orientation, veteran status, disability, marital status, personal appearance, family responsibilities, genetic information, educational status, political affiliation, unemployment status, place of residence or business, source of income, or reproductive health decision making, or any other basis protected by state or federal laws in its hiring decisions and practices. When necessary, NASPA also makes reasonable accommodations for employees with disabilities. 


NASPA is the leading association for the advancement, health, and sustainability of the student affairs profession. We serve the diverse needs of our community, from vice presidents of student affairs to undergraduate student…

Details at a Glance

  • Time Commitment
    Full Time Schedule
  • Job Type
  • Start Date
    January 4, 2022
  • Application Deadline
    November 19, 2021
  • Education
    4-Year Degree Required
  • Professional Level
USD $90,000 - USD $97,000
/ year


NASPA offers nationwide comprehensive medical, dental, and vision insurance, a 401(k) retirement plan with automatic employer contribution, flexible work schedule, and paid time-off including accrued PTO, family leave, community service leave, and holidays.

NASPA offers nationwide comprehensive medical, dental, and vision insurance, a 401(k) retirement plan with automatic employer contribution, flexible work schedule, and paid…


Work may be performed anywhere in United States
Associated Location
111 K Street Northeast, Washington, DC 20002, United States

How to Apply

To Apply

Interested candidates should submit the following for consideration: 

  • Letter of Interest/Cover Letter
  • Resume
  • Three References

A complete set of materials should be submitted through this Asana form. Materials received by Friday, November 19, will receive priority consideration, but review will continue until the position is filled. 

To Apply

Interested candidates should submit the following for consideration: 

  • Letter of Interest/Cover Letter
  • Resume
  • Three References

A complete set of materials should be…

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