United Ways of California seeks an Outreach Director to lead a new initiative in partnership with CalSavers staff that will successfully launch the CalSavers program.
In California, more than 7 million private-sector employees work for employers that do not offer retirement plans. As a result, too few California workers are save for retirement and too many retire into poverty. To address this, in 2016, California signed into law the Secure Choice Retirement Program, now called CalSavers, to ensure nearly all Californians have access to a workplace retirement savings program. California’s new CalSavers retirement savings program will give employers a way to help their employees save for the future.
To accomplish the goals of the CalSavers program, United Ways of California will work with CalSavers and others to implement a robust education and outreach across California. The CalSavers Outreach Director will lead a statewide workgroup and work in close partnership with the CalSavers staff and coordinate with regional workgroups as they design and implement successful educational efforts with employers and employees. The Director will hire and supervise a small staff and will work virtually, with a high level of autonomy.
Major Responsibilities and Duties:
1. Develop strategy to build and carry out a successful CalSavers state outreach program that includes regional workgroups, CalSavers staff, and key stakeholders.
2. Oversee and direct the implementation of outreach strategy and ensure CalSavers outreach goals and deliverables are being met.
3. Forge and maintain close relationships with local United Ways involved in CalSavers outreach, especially the leads for regional workgroups.
4. Negotiate and manage contracts with vendors that establish and support key outreach activities.
5. Supervise the UWCA CalSavers Regional Outreach Strategy Manager.
6. Effectively communicate results, progress, and program development to key partners and stakeholder groups
including CalSavers staff in the Office of the Treasurer, Small Business Majority, foundations, and local United Ways.
7. Assist in developing ways to gather data to determine data needs, evaluate and assess the program and provide
direction to partners.
8. Identify opportunities to integrate CalSavers outreach into other United Way programmatic campaigns to assist
consumers in accessing other income support (e.g., earned income tax credits, health coverage, food assistance,
9. Gather and share best practices in the education and outreach efforts and share among regional partners and
1. Masters or higher degree in Public Administration, Business Administration, Public Policy, Health and Human
Services, or closely related field preferred.
2. Five or more years’ work experience in executing and managing projects in the private, public or nonprofit sectors,
and familiarity with the fields of economic development, poverty reduction, education, health and/or human services
in private, public or nonprofit organizations.
3. Outstanding leadership, project management and time management skills, and ability to multi-task under deadlines.
4. Strong analytic thinking and problem-solving skills, and ability to manage and apply data in management tasks.
5. Command of technology issues, as applied to public and/or nonprofit operations management.
6. Strong interpersonal skills and demonstrated ability to work collaboratively with diverse stakeholders.
7. Excellent oral and written communication skills, including drafting reports, policy/issue briefs and public speaking;
Bilingual in Spanish is preferred, but not required.
8. Ability to think and work independently, and do so diligently in a virtual office environment, with significant use of
technology tools, to accomplish high volume workload.
9. Periodic travel required throughout state, including visits to local United Ways as well as meetings in Sacramento
and with collaborative partners. Reimbursement for travel costs provided.
Full-time, 40 hours a week.
Virtual office; Sacramento or Bay Area preferred
United Ways of California improves health, education and financial results for low income children and families by enhancing and coordinating the community impact and advocacy work of the local United Ways throughout California.
California’s United Ways pursue increased opportunities for low and moderate income people through focusing on three priority areas – Health, Education and Financial Sustainability. These are the building blocks to a successful life; people must be healthy in order to learn, people at all ages must learn in order to prepare to sustain themselves and their families, and people must have pathways for building financial sustainability for their families. Together, California’s United Ways marshal over 200 million dollars and tens of thousands of volunteer hours a year in charitable support for community initiatives that address these vital areas.
UWCA’s Purposes and Activities:
• Engage the public for the common good: Advance the health, education and financial sustainability goals of
California United Ways through public education and policy advocacy
• Leverage program impact: Help California United Ways increase their community impact by sharing innovations
and lessons learned, improving practices and building organizational capacity
• Resource development: Help bring resources and funding to United Ways through regional and statewide
collaboratives, leveraging the work of the many to achieve the goals of all, and also provide a central point of
contact for donors wishing to support United Ways at a regional and state level
A competitive salary commensurate with experience and education will be offered to the successful candidate. Benefits include health dental insurance, 401(k) retirement plan, vacation and sick leave.
Level of Language Proficiency
Masters or equivalent work experience.
Minimum Education Required
How To Apply
Submit signed cover letter and resume by email detailing your skills and experience.
Please include in your cover letter and resume a list of three professional references, individuals who have immediate knowledge of your work. Please include name, title, organization, address, telephone number, and state the capacity in which the individual knows your work. References will not be contacted until after interviews with the selected applicants.
(Word or .PDF format only)