curaJOY

Our outreach programs engage not only the participating children but their entire families, utilize artificial intelligence to adjust the content, omnichannel messaging and social media to reach today’s youth where they are at, and crowdfunding to incentivize positive behaviors. Many cultures have additional barriers to care and ingrained cultural stigmas against psychotherapy and the mental health fields. Rather than confronting communities’ existing beliefs and biases, we re-frame the purpose and benefits of social-emotional learning to fit into their value systems and technology habits in a gamified format that people readily embrace.