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Email Marketing Lead, Denver

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Brilliant Earth | Denver, CO
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Email Marketing Lead – Brilliant Earth, Denver

Brilliant Earth is one of the fastest growing ecommerce jewelers in the world, and the leader in ethical origin fine jewelry. Founded in 2005, we have been featured in Newsweek, Glamour, the Today Show, and Martha Stewart among many other media outlets. We are a team of dedicated individuals with a common goal of creating a more sustainable, transparent, and compassionate jewelry industry.

We are searching for bright and passionate people who are excited to make an impact from day one and grow with the company to take on greater responsibility over time. We are collaborative, hard-working team players that welcome challenges and rise to any occasion. Our open workspace in the heart of Cherry Creek encourages conversation and collaboration. From cross-departmental meetings to frequent happy hours, Brilliant Earth team members bring a top notch attitude and a willingness to help each other grow. For more insight into our work environment and culture, and to hear from our employees, check out our profile on the Muse! 

Everyone at Brilliant Earth has a voice – we want to hear yours! If you are interested in growing with Brilliant Earth, send us a resume and cover letter letting us know why you are interested in joining our mission and our team. Please include a sentence about your favorite shape of diamond.

Position Overview:

We are seeking a bright, motivated Email Marketing Lead to join our Marketing department. As the Email Marketing Lead, you will own the email channel, including creative development, execution and analysis to drive short and long term KPIs. This role will continue to drive Brilliant Earth’s joyful, luxurious e-commerce consumer brand.

What you’ll do:

  • Work closely with teams, across our Company, to develop email engagement campaigns that keep our customers excited about our brand and inspire them to shop with us 
  • Serve as the in-house email expert, leading triggered, transactional, engagement and performance initiatives
  • Drive the Brilliant Earth brand, voice and design across all emails
  • Partner with creative team members to build email campaigns, templates and copy and QA
  • Create customer segments, design triggered/lifecycle workflows and own email channel tracking and analysis
  • Own email results and develop weekly campaign reporting
  • Think strategically about the value of testing and design A/B & multivariate testing; execute and enhance the email channel effectiveness 
  • Be a strong project manager with ability to be autonomous in a fast-paced environment
  • Devise and build new and creative ways to grow the company’s email subscriber list

You’re a great fit if you have:

  • 2-5 years of relevant work experience
  • Prior experience with direct-to-consumer marketing, preferred
  • Experience with dynamic creative optimization and catalog management, preferred
  • Hands-on experience leveraging a marketing automation system (ESP)
  • Experience working with creative team members including graphic designers
  • Excellent analytical and problem-solving skills with the ability to translate metrics into actionable insights
  • Experience with audience segmentation and list management
  • Interest in socially and environmentally responsible organizations and products
  • Prior experience with direct-to-consumer marketing

 

Brilliant Earth offers a competitive benefits package. As a full-time Brilliant Earth employee, you can choose to enroll in medical, dental and vision insurance plans, 401(k) plan, and commuter benefits. We offer maternity and paternity leave, an open PTO policy, and an employee discount on our products.   

Brilliant Earth is committed to the principles of Equal Employment. We are committed to complying with all Federal, State and local laws providing Equal Employment Opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment and hiring process which is free of harassment or discrimination because of sex, race, religion, color, national origin, physical or mental disability, genetic information, marital status, age, sexual orientation, gender identity, military service, veteran status, or any other status protected by Federal, State or local laws

Email Marketing Lead – Brilliant Earth, Denver

Brilliant Earth is one of the fastest growing ecommerce jewelers in the world, and the leader in ethical origin fine jewelry. Founded in 2005, we have been featured in Newsweek, Glamour, the Today…

Details at a glance

  • On-site Location
  • Full Time Schedule
  • 4-Year Degree Required
  • Professional

Location

100 Fillmore Street, Denver, CO 80206

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