Job

Digital Director

Posted by
Serve America PAC | Washington, DC
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Serve America PAC


New
|
Published 15 days ago

Start Date

July 1, 2019

Application Deadline

June 21, 2019

Salary

$60,000 - $80,000
Salary commensurate with experince.


About Serve America

Serve America is transforming our nation’s capital and state capitals across the country by supporting a new generation of leaders who will put people over politics. We got started in the 2018 cycle, working to recruit, endorse, and support candidates in targeted federal, state, and local districts across the country. In 28 states, we endorsed veterans and candidates with backgrounds in public service, contributed nearly $5 million to their races, and helped to flip 21 seats in congress.

Our Mission in 2020

Serve America is supporting service-driven candidates at all levels, in all parts of the country, and with diverse backgrounds in service, national security, and foreign policy. The common tie and our number one criteria are that they must be leaders who put people before politics, listen to the people they want to represent, and lead with integrity. These are the kinds of candidates who have the best chance to win in 2020.

Our mission is simple: to protect the seats that we won in 2018, continue to change the makeup of the government at all levels, and build a strong Democratic bench for the future.  


The Opportunity

As we champion a new generation of leaders and evolve the divisive world of politics, we are seeking a highly motivated, experienced, and savvy digital media leader to join our team as Digital Director. The Digital Director, as the most senior member of the communications team, will shape the storytelling, brand, and digital footprint of our Serve America efforts.


S/he will be responsible for creating and executing a progressive digital media strategy through thoughtful content creation and a distinctive voice that effectively conveys compelling messages. S/he will use the most innovative tools to drive engagement across a broad array of social media platforms, actively seeking new opportunities to connect with online audiences.


Understanding what differentiates in a crowded digital landscape, the Digital Director will have spearheaded growth for an organization or brand as defined by digital and social media metrics and will be able to help define brand perception through the use of superior writing, insight into public perception, and differentiation.


Qualifications

Must-Haves

  • Demonstrated experience producing engaging, consumable content across all digital media platforms
  • A data-driven approach to online engagement, utilizing data and analytics tools and measurements, including Google Analytics
  • Proven ability to drive an overarching brand strategy to grow online communities and enhance user engagement
  • Successful track record of planning and launching effective multi-channel digital ad campaigns
  • Oversight of effective email and direct communications campaigns, including messaging expertise for target audiences
  • Knowledge of digital media channels/ broadcast opportunities
  • Basic HTML and CSS skills
  • Basic CRM experience - BSD and NGP preferred
  • Knowledge of ActBlue and online fundraising platforms
  • An eagle eye for mistakes and exceptional writing skills: no typos, no graphical errors

Nice-to-Haves

  • Visual design expertise including video editing, graphic design, and photo editing, as well as knowledge of how to optimize each for use on social media
  • Experience with audio editing and audio rights management to oversee production of a recurring podcast series

About Serve America

Serve America is transforming our nation’s capital and state capitals across the country by supporting a new generation of leaders who will put people over politics. We got started in the 2018 cycle, working to recruit…

Details at a glance

  • Remote Possible
  • Full Time Schedule

Benefits

Serve America PAC provides health, dental and vision insurance to all of our employees, and all employees are eligible for these benefits from the first day of their employment. SAP will cover 90% of the monthly premium for health insurance, and 75% of the monthly premium for dental and vision. We also cover 50% of premiums for your dependents.

Additionally, we offer a flexible vacation package and reimbursements for mileage and cell phone use.

Serve America PAC provides health, dental and vision insurance to all of our employees, and all employees are eligible for these benefits from the first day of their employment. SAP…

How To Apply

Please submit a resume and a portfolio that illustrates your writing, visual design, and digital expertise with the subject line “Digital Director” to: jobs@serveamericapac.com by June 21st, 2019.

Please submit a resume and a portfolio that illustrates your writing, visual design, and digital expertise with the subject line “Digital Director” to: jobs@serveamericapac.com by…

Location

Washington, DC
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