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Volunteer Opportunity

Marketing Director for NPO

Posted by
Women CyberSecurity Society (WCS2)
|
Vancouver, BC, Canada

Women CyberSecurity Society (WCS2)


New
|
Published 16 days ago

Recurring
January 4, 2021
10:00am PST
December 31, 2021
12:00pm PST
Weekdays
A few hours per week

Marketing Director for NPO

Responsibilities include:

  • This role will report to the Chief Executive Officer
  • Designing and implementing comprehensive marketing strategies to create awareness of the company’s business activities
  • Producing ideas for promotional events or activities and organizing them efficiently
  • Plan and execute a marketing strategy for the organization and for new and existing products or services
  • Oversee the implementation of the marketing strategy
  • Develop a brand strategy
  • Set and administer an annual marketing budget
  • Create and manage a calendar of events such as webinars, conferences and thought leadership contributions
  • Guide the day-to-day activities of the marketing team and marketing manager
  • Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
  • Provide tools and materials to enable the sales team to function effectively
  • Manage and refine the organization's social media presence
  • Manage and measure marketing campaign costs

Job brief

We are looking for a competent Marketing Director to be in charge of the organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference. The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others. The goal is to increase the company’s market share and maximize revenues in order to thrive against competitors.

Responsibilities

  • Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
  • Supervise the department and provide guidance and feedback to other marketing professionals
  • Produce ideas for promotional events or activities and organize them efficiently
  • Plan and execute campaigns for corporate promotion, launching of new product lines etc.
  • Monitor progress and submit performance reports
  • Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
  • Conduct general market research to keep abreast of trends and competitor’s marketing movements
  • Control budgets and allocate resources among projects
  • Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships

Requirements

  • Proven experience as Marketing Director
  • Excellent leadership and organizing skills
  • Analytical and creative thinking
  • Exquisite communication and interpersonal skills
  • Up to speed with current and online marketing techniques and best practices
  • Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
  • Customer-oriented approach with aptitude
  • Professional chartered marketer (CIM) is a plus
  • BSc/BA in business administration, marketing and communications or relevant field

Responsibilities include:

  • This role will report to the Chief Executive Officer
  • Designing and implementing comprehensive marketing strategies to create awareness of the company’s business activities
  • Producing ideas for promotional…

Details at a glance

  • Virtual Opportunity
  • Wheelchair Accessible

Location

Vancouver, BC

Vancouver, BC, CA

Apply to This Volunteer Opportunity

Instructions:

Join us to become part of an international community, expand your network, receive free training, gain new opportunities, all while supporting a great cause and passionate community.

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