Creative Lead (Volunteer)

Role Overview

Support visual branding, content creation, campaign visuals, merchandise ideas, and creative direction across digital platforms.

Key Responsibilities

1. 1. Lead the development of creative visuals, branding materials, and digital content for The Confidence Academy (TCA) across social media, websites, presentations, and promotional campaigns.
2. 2. Create engaging graphics, posters, flyers, event visuals, and marketing materials using platforms such as Canva and Adobe Creative Suite.
3. 3. Support visual consistency and brand identity across TCA’s online and offline platforms.
4. 4. Collaborate with the Research Team to create evidence-led wellbeing, fitness, and community engagement content grounded in behavioural insights and public health messaging.
5. 5. Design content for Instagram, TikTok, Facebook, websites, market stalls, presentations, and community outreach campaigns.
6. 6. Work collaboratively with Brand Ambassadors and the Social Media Team to create engaging content that builds community trust, encourages conversation, and promotes positive wellbeing messaging.
7. 7. Support creative direction for campaigns, merchandise concepts, volunteer materials, and community engagement initiatives.
8. 8. Assist with editing short-form visual content and campaign assets for digital platforms where required.
9. 9. Attend agreed meetings, campaigns, photoshoots, and community events to support creative and branding activities where needed.

Skills and Experience

1. 1. Strong Canva skills.
2. 2. Understanding of visual branding and social media aesthetics.
3. 3. Experience creating engaging social media graphics and short-form content.
4. 4. Creative mindset with attention to detail.
5. 5. Photography/videography skills desirable but not essential.

What You Will Get

1. Induction and regular supervision with the Founder/Director.
2. Informal guidance on partnership outreach, safeguarding, and data management.
3. Informal training on health & safety and community engagement best practice.
4. Office space may be provided for collaborative projects.
5. Volunteering Certificate at the end of the completion of 8 weeks of volunteering and active participation in the programme.
6. Complimentary t-shirt/jacket and other freebies.
7. Professional reference.
8. Travel and meal expenses reimbursed up to £20.
9. £100 Amazon Gift Card when you volunteer with us for 3 months (20 hrs a week).

Equal Opportunities

The Confidence Academy is committed to inclusion under the Equality Act 2010. We welcome volunteers from all backgrounds and provide reasonable adjustments where needed.

Status

This is a voluntary role and does not create a contract of employment or entitlement to salary, benefits, or worker rights. Volunteers are free to withdraw at any time.

About The Confidence Academy:

The ethos of the Confidence Academy is very simple: Participants get their money back once they attend their selected fitness and wellbeing events. When you show up for your health, when you show up for yourself... your refund is your reward.

The Confidence Academy exists to make the tools of confidence-building — through improved nutrition, better mental and physical fitness, and community support — accessible to all, particularly to struggling and marginalised communities who often feel invisible or left behind. Health inequality is one of the biggest injustice of them all that we don't talk about yet our health is the sole foundation of our existence.

Founder of The Confidence Academy:

The Academy is founded by a 37 year old refugee from Bangladesh, Rayhana Sultan. She is an ex-prisoner. This social enterprise was created after she was able to rebuild her life after prison, hospital detention and recovery through psychotherapy and a supportive community. She is a finance manager working in the local government. Outside her day job, she is a model, a panel advisor for the charity Working Chance and now through the Confidence Academy, she wants other people to find the inspiration to turn their pain into power, stigma into strength.

The inception of this CIC is driven by the fact that nearly 60% of the UK population in 2023/24 were reported as obese or overweight. This is a national crisis in a context where our healthcare system is overstretched, support for mental health is not on par which can be exacerbated by health-related problems and an ageing population is awaiting us. Growing old or not being able to afford the regular gym in an era should not mean fitness services are inaccessible to you. So we are here to change it.

We will begin rolling out weekend fitness and wellbeing activities shortly after New Year 2026, supported by online seminars, podcast-style discussions, and community “vox pop” features that amplify real voices and lived experiences around health, confidence, and inclusion. These activities will include group exercise sessions, nutrition and wellness education, mindset and resilience workshops, and confidence-building programmes designed to enhance both physical and mental wellbeing.