Having a working website is crucial to optimizing community engagement and successfully marketing a nonprofit. Having a attractive and intuitive website can increase the profile of an organization, its mission and impact on the community as well as serve as a recruitment and development tool. During this project, a web designer defines and delivers a draft architecture and design options that not only meets the nonprofit’s needs but is also easy to maintain. The site’s design will be informed by research into communication goals, the needs of the nonprofit, and the key audience. From here the web designer creates a design that meets those needs and is built to match the technical capabilities of the nonprofit and can be used by a web developer to create a live site.What activities will be completed as part of the project:
Analysis of the nonprofit’s desired features and website capabilities, as well as their ability to maintain the site.
Creation of draft architecture and design options (wireframes, site structure, and visual elements) that incorporates the nonprofit’s existing visual identity (logo), key messages, and other copy.
Build out and development of the website
What activities won’t be completed as part of the project:
Marketing and brand strategy
Social media strategy
We are currently going through an exciting time at Hope Multiplied with lots of expansion and growth in our impact. Several of our main programs will be expanding their work and reach this upcoming year and because of that, volunteer recruitment will be a major key to success. We believe a full redesign of our website will be instrumental in recruiting and retaining the best volunteers for our programs. We are looking for a fresh design for our website and have already gone through the content of it and are looking for a fresh set of eyes that can execute the vision that we have.
Having a working website is crucial to optimizing community engagement and successfully marketing a nonprofit. Having a attractive and intuitive website can increase the profile of an organization, its mission and impact on the…