Communications & Marketing Manager

Published

07/19/2018

Start Date

09/03/2018

End Date

11/30/2018

Times of day

Weekday Mornings

Time Commitment

Part time (10-30 hrs/wk)

Duration

Short-Term (few weeks/months)

Address

3a Calle 10-56
Zona 1
Quetzaltenango
QZ
567
Guatemala

Description

Organization Profile

TRAMA Textiles is a 100% worker-owned women’s weaving association based in Guatemala, created to help local women receive a fair salary through back-strap weaving textiles. This cooperative is the perfect place to volunteer if you’re creative, self-motivated, and interested in Guatemala’s Mayan traditions.

Working directly with 17 weaving cooperatives, representing 400 women from five different regions, Trama Textiles‘ headquarters in the beautiful highland city of Quetzaltenango comprises a shop where the handwoven items are sold, and also a weaving school offering hands-on classes for individuals wanting to learn about Guatemala's traditional weaving processes. Trama also has an online presence: an official website and an ETSY shop.

TRAMA’s mission is to offer training, support, work and fair wages to the women of Guatemala; to uphold their families and their communities with honour, and to maintain and develop their art, stories, designs, and textile traditions.


The position

We are looking for a Communications / Marketing professional to join the volunteer team at TRAMA Textiles in beautiful Quetzaltenango (Xela), Guatemala. The Communications / Marketing Manager will oversee and coordinate all communications and marketing activity for TRAMA Textiles. We are looking to recruit someone for a minimum of 2–3 months starting September 2018.


Responsibilities include:

  • Coordinating and timetabling all communications and marketing activity
  • Devising, implementing and contributing to the development of communications and marketing strategy
  • Working with the Social Media Coordinator to coordinate social media activity, or managing social media platforms in the absence of a Social Media Coordinator
  • Planning and creating and / or work with Design colleagues to create compelling communications material, including graphics, flyers, infographics and photos
  • Developing and implementing blogger and influencer outreach programmes
  • Developing media outreach strategy, working with media outlets and travel guides to raise awareness of our organisation
  • Devising and implementing a monitoring system to track and evaluate communications and marketing performance
  • Working with Sales colleagues to develop potential client relationships and promote individual sales online and in our store
  • Carrying out local promotion with language schools, travel agents and hotels


Desired skills and experience:

  • Experience in Communications / Marketing, preferably in a relevant field (fashion, fair trade, textiles, NGOs, development, women’s issues)
  • Strong communicator with advanced English skills and at least intermediate Spanish
  • Self-motivation, creativity and flexibility
  • Ability to work independently and take the initiative
  • Organizational and administrative skills
  • Enthusiasm for the values of TRAMA Textiles (fair trade, female empowerment, protection of cultural heritage)
  • Ability to adapt to diverse cultural settings


Opportunities to:

  • Learn about international development, artisanal handcrafts, fair trade, women's empowerment, and worker-owned cooperatives through a full-immersion volunteer program
  • Obtain a fantastic social media and marketing portfolio
  • Gain valuable experience in brand establishment, fashion merchandising and marketing, and customer relationship development
  • Work with a dynamic international team, including the president and vice president of the association
  • Learn about traditional Mayan weavings and textile traditions
  • Improve Spanish skills and discover Guatemalan culture


Time Commitment

The Communications / Marketing Manager is a part-time position. The volunteer can expect to work approximately 9am – 1pm Monday – Friday, depending on project workload and individual commitments.


Accommodation

We do not provide accommodation, but we can help you find an inexpensive place to stay. Quetzaltenango is a mid-sized city with plenty of affordable hostels and apartments. There are many shops and restaurants, bars and cafes, and it is a short bus ride away from many of the beautiful tourist sites in Los Altos (Lake Atitlán, Chichicastenango, Antigua, Huehuetenango, and many other destinations).

All positions are non-paid. We do not charge any fees for volunteering.

Benefits

  • Training Provided
  • Language/Cultural Support Available

Benefits

  • International Volunteers

How To Apply

Please view our website at http://tramatextiles.org for more information.

Interested volunteers should send a current resume and a cover letter to coordinator@tramatextiles.org.


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