Director of Marketing and Communications

The South Street Seaport Museum, located in the heart of the South Street Seaport Historic District in New York City, preserves and interprets the history of New York as a great port city. Founded in 1967, and designated by Congress as America’s National Maritime Museum in 1998, the Museum houses an extensive collection of works of art and artifacts, a maritime reference library, exhibition galleries, and education spaces, working nineteenth-century print shops, and an active fleet of historic vessels to provide interactive exhibits and experiences to tell the story of “Where New York Begins.”

The Seaport Museum is seeking a creative, passionate, and strategic Director of Marketing and Communications responsible for the South Street Seaport Museum’s institutional marketing plans and public communications about exhibitions, programs, and events in a fast-moving environment. This position reports to the Vice President for External Affairs and works in collaboration with the Senior Designer.

The Director of Marketing and Communications will:

·      Create and execute an annual marketing calendar for the Seaport Museum’s exhibitions, programming, and institutional news and events

·      Manage print, digital, and email campaigns, including a bi-weekly institutional e-newsletter

·      Collaborate with the Senior Designer to produce physical collateral and all on-site wayfinding signage

·      Work interdepartmentally in the execution of complementary communication plans and CRM strategies

·      Create unique and engaging social media content and campaigns: write posts, capture and edit photo and video content. Monitor social media postings across all channels, communicate with audiences and share community content through these platforms

·      Create digital advertising materials including copywriting, video editing, and fulfillment on all advertising platforms with design support from the Senior Designer

·      Coordinate media planning and buying for digital display campaigns, Google Adwords, Google display campaigns, Facebook campaigns, and list trades/purchases while utilizing data to make promotion optimization decisions

·      Maintain the Seaport Museum’s website, overseeing enhancements, updating written and media content, and tracking user experience using analytics

·      Support Peek, the Museum’s ticketing resource, to manage the on-site and digital purchasing experience in conjunction with the VX, Development, and Accounting departments

·      Work with out-of-house partners including press representatives, digital marketing firms, videographers, and photographers

·      Manage the annual marketing budget including revenue and expenses

Requirements:

·      Minimum of 5 years of relevant work experience

·      Familiarity with nonprofit cultural organizations preferred

·     Must be highly-motivated and organized with strong interpersonal, verbal, and written communication skills and excellent organizational and scheduling skills

·      Ability to work independently and manage multiple priorities and projects at once, be detail-oriented, and work well under deadline.

·      Ability to establish effective working relationships with staff members, external contacts, and volunteers at all levels.

·      Proficiency in Microsoft Office Suite and Google Workspace.

·      Experience with social media platforms including Facebook, Twitter, and Instagram; knowledge of WordPress; and proficiency with ticketing or CRM systems.

·      Must be able to lift 25lbs, go up and downstairs, and walk around the Museum campus, in all weather.

 The South Street Seaport Museum is an equal opportunity employer. Non-traditional applicants and/or those with suitable alternatives to the above criteria are encouraged to apply. The Seaport Museum strongly encourages applications from members of groups underrepresented in careers related to museums; we seek to foster a collaborative and respectful work environment with a staff as diverse as New York City and our audience.

This is a full-time position with a full benefits package including paid time off, health, dental, and vision insurance, life insurance, long and short-term disability upon eligibility, an employee-sponsored 403b plan, a Flexible Spending Account, and transit benefits.

Please email a cover letter, and resume, and include salary requirements to Anna Frenkel at careers@seany.org and include Director of Marketing & Communications in the subject line.

No phone calls, please. For additional information, visit seaportmuseum.org.