Senior Media Associate

Compassion & Choices is seeking a Senior Media Associate to advance our work to improve care, expand options and empower everyone to chart their end-of-life journey.

This position is primarily responsible for developing and executing a communications strategy for Compassion & Choices’ advocacy & outreach campaigns in consultation with the Communications Director and senior staff. The Senior Media Associate has overall responsibility for managing and implementing the in-state earned media strategy, and providing leadership for and driving the development, planning, and coordination of state media work in partnership with our digital communications team.

This is a full-time, remotely-located, paid position reporting to the Communications Director. Compensation offered will be commensurate with experience. 

This position will primarily be responsible for:

• Working with the Communications Director, develops and implements integrated earned media plans for C&C’s advocacy efforts 
• Works to identify earned media opportunities that promote C&C priorities 
• Proactively pitches stories to appropriate print, broadcast and electronic media outlets in assigned states
• Writes press releases, media advisories, testimony, talking points, blog posts and other materials
• Writes and seeks placement of op-eds and letters to the editor
• Builds press lists and manage press database of national, regional and state reporters
• Responds in a timely fashion to breaking news events
• Collaborates with volunteers, storytellers and staff to identify appropriate subject-matter experts and personal stories
• Writes materials for C&C newsletters, magazines, and other owned publications
• Ensures materials are timely and accurate, with a consistent tone and message.
• Oversees the development of paid media plans, as needed, and provides recommendations on the department’s budgetary investments in state / advocacy campaign efforts

Preferred Qualifications (You will be a good fit):

Education and Experience:

• Bachelor’s degree in Journalism, Communications, Marketing, Public Relations, Political Science, or related field is required — or an equivalency of related experience and/or education may be considered.
• Experience may include work on Capitol Hill, in a state legislative office, on a political campaign, in an issue advocacy organization, or in another position that involves developing written content, not limited to social media. 
• A candidate with a strong writing background and knowledge of strategic communications with an interest in media relations may be considered.

Skills:

• Ability to write email, press documents, blogs, articles, ads, fliers, and other necessary materials that motivate new and existing supporters to engage in the end-of-life choice movement.
• Excellent oral and written communication
• Ability to work independently and as part of a team
• High level attention to detail; ability to meet all deadlines
• Computer Skills: Working knowledge of media monitoring software, Google suite, MS Office