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Digital and Communications Manager

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Publicado hace 19 días

Scope: What is the nature of the role?

The Digital and Communications Manager will function as a program leader specializing in advancing campaigns through both traditional media and digital communications. Key responsibilities for the Digital and Communications Manager will include:

Media Relations

  • Manage media relations, developing contacts with members of the media and maintaining press contact list
  • Proactively identify opportunities for placing articles, op-ed pieces, and letters to the editor in partnership with the national communications team
  • Coordinate media interviews with E4E staff and members
  • Equip senior leaders with talking points, training, and other preparation related to earned media opportunities
  • Analyze local press coverage and keep E4E staff apprised of recent media narrative
  • Track and report on press coverage of E4E-NY and members

Communications

  • Build and manage the E4E-NY communications calendar to identify, track and plan chapter announcements, events and press plans
  • Write op-eds, press releases, advisories, letters to the editor, and other media pieces from a variety of voices
  • Ensure the authentic elevation of diverse voices by working directly with organizers and teachers to deliver E4E-member written content
  • Plan and manage the design and production of public facing organizational literature
  • Train staff and members on communications best practices
  • Support organizers to develop campaign messaging and materials that are impactful, consistent, and targeted to various audiences

Digital

  • Draft digital advocacy, social media, blog and website content pertinent to E4E-NY
  • Author email blasts, newsletters, and other local communications for a variety of audiences including E4E members and partners
  • Work with local staff to develop tailored digital messaging in support of local campaign objectives
  • Serve as community manager and moderator for E4E-NY groups (including Facebook groups, WhatsApp threads, etc.)
  • Serve as the liaison between the chapter and national digital staff in sourcing and drafting digital content as well as upholding best practices for email strategy and audience segmentation
  • Ensure local priorities are reflected in national digital programming and communications calendar
  • Create and push out local digital content on national social channels during live events

Qualifications & Requirements:

Experience: 

  • Three to five years of professional experience in related field
  • Successful track record of leveraging data analysis to drive decisions, writing, proofreading and editing content, and managing digital campaigns
  • Passion and commitment to E4E’s mission; experience working on issues relevant to our work; experience working in a policy/advocacy/systems-change organization preferred.

Technical Skills: 

  • Bachelor’s Degree in Marketing, Communications, Journalism, or related field or equivalent experience
  • Ability to produce and deliver clear, concise, formal and informal oral and written communications to a variety of audiences
  • Exceptional organizational skills, high level of efficiency, and ability to manage operations and multiple projects at one time with precision
  • High level proficiency, comfort and fluency with SalesForce, G-suite, Slack, Microsoft Office, Social Media and presentation formats like Powerpoint preferred.

Transportation: Often works in the office with minimal travel requirements (currently virtual due to Covid-19)

Core Values - What beliefs do you embody? How do you approach your work?

  • Equity: We look for opportunities to redistribute power in response to inequity.
  • High Quality Work: You ensure all deliverables meet our standards of excellence.
  • Achieve Ambitious Goals: We strive to have a transformational impact on the staff, teachers, and students we serve.
  • Adjust Course: We take a resilient attitude towards roadblocks and adjust strategies to ensure progress to goal.
  • Communication: We value clear and thoughtful word choice, tone and body language.
  • Ownership: We take part in finding solutions for the problems we identify. 
  • Deep Belief in Mission: We believe change is possible, so we equip ourselves to achieve it.

Positional Skills - What can you do well? 

  • Organizing, Planning and Executing - Able to organize, track and manage workflow and resources; clearly articulates plans to others, develops systems to prioritize tasks; executes according to set timelines.
  • Cultivating Relationships & Collaborating - Develops a sense of rapport and trust with staff and seeks opportunities to share expertise and leverage the strengths of others; comfortably communicates with external stakeholders 
  • Making Decisions & Demonstrating Judgment - Makes strategic decisions, even in ambiguous situations; weighs factors both within and outside of one’s control to mitigate risk; exercises discernment when involving others in decision-making, leverages data when appropriate 
  • Thinking Holistically & Making Connections - Connects the work to the big picture, identifies opportunities to streamline tactics and integrate streams/functions 
  • Conducting Rigorous Analysis - Uses rigorous logic around aggregate data; performs a variety of analyses to inform decisions with broad impact and solve problems requiring diverse perspectives 

Functional Knowledge - What do you know a lot about?

  • Demonstrated knowledge of media relations and press releases
  • Exceptional communication skills written, verbal, and platform press releases
  • Experience writing effective email campaigns and demonstrated ability to understand digital platforms and tactics to build engagement and activists
  • Ability to craft compelling narratives that distill complex, “wonky” policy and advocacy priorities into emotionally resonant stories that are accessible via social media
  • Comfort working with various stakeholders, including senior leaders, teachers, media, and other partners
  • Demonstrated past experience planning and executing integrated, strategic, and innovative communications in support of achieving campaign goals.
  • Fluency in education policy and political landscape preferred; alternatively, demonstrated capacity to quickly learn and deploy this nuanced content.

Scope: What is the nature of the role?

The Digital and Communications Manager will function as a program leader specializing in advancing campaigns through both traditional media and digital communications. Key responsibilities for the…

Detalles a Simple Vista

  • Flexibilidad
    A Tiempo Completo
  • Fecha de inicio
    3 de enero de 2022
  • Fecha límite de postulación
    12 de diciembre de 2021
  • Educación
    Licenciatura
  • Nivel Profesional
    Profesional
Salario
USD $76.603 - USD $114.905
/ año
We do not engage in salary negotiations - our first offer is always our best offer!

Compensación

Compensation, Benefits & Applying

Compensation Policy

Educators for Excellence (E4E) is committed to valuing team members holistically in appreciation of their contribution to the organization’s success and for the good they create for society as part of our mission. While there are many facets of the “Total Rewards” package that come with working at E4E, compensation is a significant factor in a team member’s decision to work here. As such, we strive to attract, retain and reward top talent by offering competitive salaries and benefits that are equitably and transparently administered. Therefore, we do not engage in salary negotiations - our first offer is always our best offer! 

Within the salary range, our competitive, non-negotiable salary offer will be based on a candidate’s relevant experience and credentials, role-related competencies assessed through our robust hiring process, and geographic location. 

Benefits

Educators for Excellence (E4E) believes in providing employees with benefits to support self-care, wellness, and financial stability. We value the whole person and provide benefits such as; paid time off, health insurance plans, competitive salaries that include pre-tax benefits, and cell phone reimbursements. See more information about our benefits here.

Applications should be submitted by our application deadline by December 12, 2021.

E4E is an equal opportunity employer. We predominantly partner with low-income communities of color. Therefore, though race and other identity markers are never used to make final hiring decisions, we place a particular focus on recruiting staff members who share the backgrounds of the communities we serve.

Compensation, Benefits & Applying

Compensation Policy

Educators for Excellence (E4E) is committed to valuing team members holistically in appreciation of their…

Ubicación

Temporalmente A Distancia
El trabajo se puede realizar en o cerca de New York, NY
Ubicación Asociada
80 Pine St, New York, NY 10005, USA
28th Floor

Cómo aplicar

Please apply via our website: https://e4e.org/about-us/join-our-team

Please apply via our website: https://e4e.org/about-us/join-our-team

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