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Social Media and Branding Coordinator

Publicado por
Spectrum Designs Foundation
|
Port Washington, NY
Nuevo
|
Publicado hace 29 días

Job Purpose

The Social Media and Branding Coordinator will assist Spectrum Designs Foundation (SDF) and all affiliate enterprises in expanding our social mission, reach, and influence.

As a key member of a small team, you will assist with a variety of marketing and business development projects and strategies aimed at growing brand awareness and partner/client acquisition and retention.

You have an eye for detail and love to tell stories through powerful and effective social media content that will reinforce our mission of employing individuals on the Autism Spectrum and how these meaningful jobs change lives.

You are constantly learning and reading about trends and emerging platforms that will engage and grow our current audience & supporters, and are willing to take risks and brainstorm new ideas.

You will execute day-to-day deliverables, creating cohesive visual brand experiences across multiple channels beyond social media, including, but not limited to: website, emails, and digital ads.

Primary Duties and Responsibilities

Lead all aspects of social media that will help us engage with current and prospective partners/clients and drive growth

- Create visually appealing content for: Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok

- Advance planning of social media editorial calendar (Hootsuite), which includes: curating captivating content and imagery, and writing copy in a voice that is on-brand

- Obtain, edit, and produce photos and videos to enhance each deliverable

- Engage with fans/followers, influencers, and clients that: fosters a sense of community and brand loyalty; drives traffic to website(s); and builds awareness of our products, people, and mission

- Keep up with the latest innovations, trends, and best practices in social media

- Stay up-to-date on trending topics, bloggers and influencers within the industry

- Monitor accounts daily for inquiries and feedback

- Analyze metrics and reports to gain insights and translate/utilize data effectively

- Work closely across departments to ensure that business objectives are met

- Manage and update website on regular basis (SquareSpace), with extreme attention to detail. Continually work to enhance the online experience and ease of purchasing products.

- Manage Google AdWords, Facebook Ads and other search engine marketing campaigns.

- Develop relationships with other organizations that are like-minded and suitable for/open to partnering with SDF and related social enterprises on projects when appropriate.

- Create marketing & promotional materials and signage (brochures, banners). Knowledge of Illustrator helpful.

- Assist with email marketing campaigns (MailChimp) to create emails, newsletters, and campaigns to keep in touch with established subscribers and engage potential opportunities.

- Research and apply for industry-related awards and certifications, along with opportunities for small scale grants.

- Assist with donor management and cultivation.

- Assist with fundraising efforts and special events.

- Assist with any/all duties as assigned by the Director of Marketing & Development.

- Attend to all communications via phone, email and texts daily.

- Other duties as assigned.

Job Purpose

The Social Media and Branding Coordinator will assist Spectrum Designs Foundation (SDF) and all affiliate enterprises in expanding our social mission, reach, and influence.

As a key member of a small team, you will assist with a…

Detalles a Simple Vista

  • Flexibilidad
    A Tiempo Completo
  • Fecha de inicio
    10 de enero de 2022
  • Fecha límite de postulación
    9 de enero de 2022
  • Educación
    Licenciatura
  • Nivel Profesional
    Principiante
Salario
USD $38.000 - USD $42.000
/ año

Ubicación

Presencial
Port Washington, NY, USA

Cómo aplicar

Please send a resume and cover letter to marissa@spectrumdesigns.org

Please send a resume and cover letter to marissa@spectrumdesigns.org

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