Marketing Manager

About PostBaby Bliss Foundation

The PostBaby Bliss Foundation is a startup nonprofit organization dedicated to supporting postpartum families through education, resources, and compassionate care. Our mission is to empower parents during the postpartum period by fostering a community of support and offering programs that prioritize maternal and family well-being. Together, we strive to ensure that every family transitions into parenthood with confidence and the tools they need to thrive.

Position Summary

We are seeking an innovative and passionate Marketing Manager to lead and implement strategic marketing initiatives that increase awareness of the PostBaby Bliss Foundation's mission and programs. This role is a unique opportunity to make a lasting impact by developing marketing campaigns, managing brand strategy, and engaging with our community across multiple platforms.

The ideal candidate has a strong background in marketing, branding, and communications, as well as a passion for making a difference in the lives of postpartum families.

Key Responsibilities

1. Marketing Strategy & Campaigns
   • Develop and execute comprehensive marketing plans to promote the Foundation’s mission, programs, and events.
   • Lead efforts to create and manage impactful awareness campaigns across digital, print, and social media channels.
2. Brand Management
   • Maintain and enhance the Foundation’s brand identity by ensuring consistency in messaging and visuals across all platforms.
   • Oversee the creation of marketing materials such as brochures, newsletters, presentations, and social media graphics.
3. Digital & Social Media Management
   • Oversee the Foundation’s social media presence, including content creation, scheduling, and engagement.
   • Track and analyze social media and digital campaign performance, providing insights and recommendations for improvement.
4. Public Relations
   • Build and maintain relationships with media outlets to secure press coverage and amplify the Foundation’s work.
   • Serve as the primary contact for media inquiries and collaborate on press releases and feature stories.
5. Fundraising Support
   • Partner with the fundraising team to develop compelling campaigns and materials that drive donor engagement and support.
   • Promote fundraising events through targeted marketing strategies.
6. Community Engagement
   • Collaborate with the Community Outreach team to align marketing efforts with local events and partnerships.
   • Engage with the Foundation’s audience to foster a sense of community and connection.

Qualifications

• Passion for Nonprofit Work: A deep commitment to supporting postpartum families and advancing the Foundation’s mission.
• Marketing Experience: 3+ years of experience in marketing, branding, or communications, preferably with nonprofits or mission-driven organizations.
• Strategic Thinking: Ability to develop and execute marketing strategies that align with organizational goals.
• Technical Proficiency: Experience with marketing tools (e.g., Canva, Mailchimp, Hootsuite) and platforms (e.g., Instagram, Facebook, LinkedIn).
• Excellent Communication Skills: Strong written and verbal communication skills, with the ability to craft compelling messages.

Leadership & Collaboration: A team-oriented mindset with experience leading volunteers or small teams.

Time Commitment

• Flexible schedule with an average commitment of 10–15 hours per week.
• Ability to attend occasional meetings and events (virtual or in-person).

What We Offer

• The opportunity to lead impactful marketing initiatives for a growing nonprofit organization.
• A chance to expand your marketing portfolio while making a difference in the lives of postpartum families.
• Networking opportunities with professionals, advocates, and community leaders.