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Senior Director of Marketing and Communications

Publicado por
APIA Scholars
|
Washington, DC
Novo
|
Publicado há 16 dias

The Senior Director of Marketing and Communications is responsible for managing APIA Scholars external communications, collateral materials, website, social media, event planning, and assist with some aspects of fundraising. This position is based in Washington, DC. Salary is commensurate with experience and qualifications.


Essential Duties and Responsibilities:

 

External Communications & Community Relations

·      Leads strategy, vision, direction, and reporting for the Marketing and Communications department. Liaises with Strategic Leadership Team (SLT).

·      Develop and execute APIA Scholars communications plan to donors, general public, community partners, and other constituents.

·      Build relationships with strategic partners in the APIA and higher education communities.

·      Develop, update, and maintain APIA Scholars collateral materials in coordination with vendors, APIA Scholars staff, and students.

·      Maintain timely updates of website, coordinating across the organization with web and IT vendors.

·      Lead effort to improve website’s utility and design for all stakeholders, including scholars, donors, board, and general public.

 

Media Relations

·      Develop and implement effective media strategies to communicate APIA Scholars mission and news to audiences at regional and national levels.

·      Draft media materials including but not limited to press releases, newsletter, email to partners, draft speaking remarks, and pitch new stories to media outlets.

·      Manage new and existing media relationships.

·      Coordinate press events, roundtables, and meetings.

·      Coordinate with external audiences (donors, partner organizations) on APIA Scholars participation in events and campaigns. Some travel may be required.

·      Work closely with scholarship team on outreach to prospective student applicants, parents, schools, counselors, etc.

 

Event Planning

·      Serve as lead planner on APIA Scholars community events, held in cities around the U.S.

·      Plan customized donor events, such as receptions with scholars and donors.

·      Organize presentation materials for board meetings three times per year.

·      Serve as lead staff person to plan the annual event(s). Liaise with event planning consultants; manage event committee agenda, calls, minutes, reports; manage invitation and journal, including drafting, pagination and ads; prepare event news release; create media outreach plan; contract and liaise with various vendors (i.e. graphic designer, printer, etc).

 

Liaison to Development Department

  • Work closely with the Senior Director of Development to oversee the conceptualization, planning, implementation and follow-up of fundraising-related events that include but are not limited to APIA Scholars 20th Anniversary events, Higher Education Summit, and community receptions.
  • Manage the development of fundraising-related collateral and electronic communications to raise awareness about program areas in need of support.

 

Management

  • Train and supervise Senior Manager and Associate(s). Motivate and encourage growth, competence, and professional development.
  • Assist the Strategic Leadership Team (SLT) with organizational strategic initiatives.


Administrative

·      Work closely with Senior Director of Operations on account management to reconcile funding, track accounts, and submit reports.


Qualifications

  • Bachelor’s degree required, master’s degree preferred.
  • Candidate must have 10+ years of marketing and communications experience with progressive leadership experience.
  • Non-profit, higher education, or NGO experience preferred, but not required.
  • Candidate must demonstrate excellent written and verbal communication skills and be knowledgeable about diverse communities and issues in higher education.
  • Thrive in a fast-paced work environment, balancing multiple demands and responsibilities.
  • Ability to manage multiple projects and meet deadlines.
  • Excellent critical thinking, problem-solving, strategic thinking, and creativity skills.
  • Ability to work seamlessly across the organization and communicate effectively.
  • Ability to work independently and in team settings.


The Senior Director of Marketing and Communications is responsible for managing APIA Scholars external communications, collateral materials, website, social media, event planning, and assist with some aspects of fundraising. This…

Resumo dos Detalhes

  • Comprometimento de Tempo
    Carga Horária Integral

Localização

Temporariamente Remoto
O trabalho pode ser executado em ou perto de Washington, DC
Local Associado
1850 M St NW, Washington, DC 20036, USA
245

Como se inscrever

  • Please submit cover letter and résumé to Michelle Cohenour, Chief of Staff, at michelle.cohenour@apiasf.org with “Senior Director of Marketing and Communications” in the subject line.
  • Position is available immediately. Applications will be reviewed on an ongoing basis with an initial review beginning on November 29, 2021.
  • Please provide contact information for three professional references.
  • Compensation is commensurate with experience. Competitive benefits are offered for this full-time position located in Washington, DC.
  • Candidates chosen for an interview will be asked to present during the interview process and  bring a portfolio demonstrating strong writing and editing skills, creative publications, and knowledge of marketing and events management. 


  • Please submit cover letter and résumé to Michelle Cohenour, Chief of Staff, at michelle.cohenour@apiasf.org with “Senior Director of Marketing and Communications” in the subject…

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