Digital Media and Communications Intern

Publicado por
EduCARE India
Kangra, HP, Índia
Publicado há 15 dias

Digital Media and Communications Intern

Position: Digital Media and Communications Intern

Location: Dharamshala, Himachal Pradesh, India

Stipend: $30 during internship (boarding and lodging for short-medium term internship available at the facilities at nominal charge, sponsorship / scholarship available from our affiliate social enterprise paid for basic living expenses, stipend and additional performance based commission during Fellowship)

Duration: 3 to 6 months (extendable beyond to 1-year Fellowship of $2000 USD)

Reporting to: Communications Coordinator / Director, Strategy and Development

Job Offer after Internship: Stipend Paid Fellowship / Performance-Based

Organisation: EduCARE India NGO works in varied geographic and demographic regions of India with local communities and interest groups to develop innovative solutions for local area and regional sustainable development. Alongside, EduCARE India NGO and its affiliates also work to reach out to engage the local disadvantaged and marginalised population groups for capacity building - to help them fulfil their potential.

Our motto is - New age, new issues - new ideas, new solutions

Job Description: EduCARE India NGO is looking for a Social Media Intern to fill a volunteer-internship position in our NGO and its affiliate initiatives. This is an exciting opportunity for a recent graduate or Final Year Student to join our team at Dharamshala, Himachal Pradesh.

The Social Media Intern is responsible for coordinating and executing the NGO or its affiliate’s digital media and communications strategy, working across key social media channels including Instagram, Facebook, Twitter, LinkedIn, blog sites and YouTube.

This role offers the intern a total immersion into the NGO initiatives on sustainable development and the successful candidate will work closely with key members of staff, external partners and customers to learn about social media, digital communications and marketing in a business to business environment.

This role will be instrumental in increasing our digital and social media presence and gaining visibility for our brand among clients and customers.

Duties and Responsibilities

The incumbent intern will be responsible for selected few or all the following works/tasks:

• Digital / Social Media Community Management

• Assist with streamlining digital and social media accounts of the NGO (e.g. Instagram, Facebook, Twitter, LinkedIn, YouTube, and other social media platforms), ensuring uniform content and tone of voice for landing pages, graphics, and other elements within the communities.

• Increase the number of followers and engagements we have on Instagram & Twitter & build more followings and engage with existing and potential partners / customers worldwide.

• Monitoring and replying to Tweets, messages, tags, from customers and partners / affiliates (initially under supervision)

• Posting Tweets & sharing stories daily on Instagram, Facebook etc (general updates and industry-related)

• Posting updates to LinkedIn, Facebook & Instagram accounts (initially under supervision)

• Use features like questions, polls and surveys on LinkedIn, Facebook & Instagram to build our social media footprint and reputation.

• Liaising with staff internally to ensure that their company & personal profiles are accurate and up-to-date.

• Build wider digital media reach by approaching potential customers and partners through other social media channels and email marketing campaigns.

• Work with the Creative Director to implement other channel-specific campaigns

• Coordinating and Distributing Content

• Scheduling and coordinating a weekly / fortnightly / monthly brainstorming meetings with the team to establish content ideas for the month ahead, and to plan for a social media, editorial, marketing and blogging calendar.

• Maintain a monthly social media and blogging calendar, and ensure that everyone is meeting their deadlines

• Coordinate guest blogger & influencer programmes. Help to amplify this content through other social media channels.

• Drive awareness of our new blog posts by posting the articles into forums and groups

• Repurpose content from other sources for our own social media channels (and understand how to change the tone of the content for each channel)

• Understanding and monitoring social media analytics

• Track key social media analytics monthly, including Google Analytics, Bitly statistics, Instagram & Facebook Analytics, LinkedIn company stats, etc.

• Track and report website statistics using Google Analytics. Look at how well specific content performs and look at the flow of traffic through to our website.

• Look at the best performing web site pages and try to generate new content that does the same or better.

• Follow the blogs and content of our competitors and key clients

• Build monthly reporting tools on social media analytics and performance against our ‘baseline targets.’

• Email Marketing and SEO

• Work with each team to create and send one email broadcast per week around content ideas and keys jobs.

• Research free online directories to generate inbound links for SEO.

• Using Google, search on keywords and look at our competitors’ brands for forums and directories that we can sign up to generate inbound links for our NGO and its affiliates.

Technical Expertise:

• Familiarity with key social media platforms like Instagram, Facebook, LinkedIn & Twitter

• Understanding of various Social Media Management & analytics tools

• Fair understanding of Computers & all basic software

• Basic Knowledge of Graphic & video editing software & tools


• Possess an understanding of Digital / Social Media & communications

• Good written and verbal communication skills

• Detail-oriented including proofreading skills

• Excellent organization skills

• Possess high integrity and ability to maintain confidential information

• Demonstrate the ability to quickly learn new software and skills

Additional skills:

• Experience in Content Development

• Interest in / Experience in Digital marketing 

• Driven by results

• Ability to work hands-on in a start-up environment

• Ability to meet deadlines

• Determined self-starter with a positive attitude

• Can show initiative, drive and enthusiasm

• Is resourceful & problem solver

Living Conditions and Working Environment: The intern will work at EduCARE India NGO office at Dharamshala or Kangra in India. S/he will work with the Digital / Social Media Team and report to the supervisor of this internship. S/he is not expected to travel out of this duty station during the assignment. A flexible workspace will be provided. The intern will be expected to participate in team meetings, as well as other organisational meetings of interest, including the seminar series and trainings for volunteer-interns. Guidance will be provided on a regular basis. The accommodations and food are arranged / managed by the NGO staff / partner homestay families.

If accepted, the intern will be required to provide a copy of health insurance coverage and to fill out the relevant NGO forms on conditions regarding service as an intern.

Screening / Selection: EduCARE India NGO and its affiliates are committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

The opportunities are open and recruitments are ongoing.

Digital Media and Communications Intern

Position: Digital Media and Communications Intern

Location: Dharamshala, Himachal Pradesh, India

Stipend: $30 during internship (boarding and lodging for short-medium term internship available…

Resumo dos Detalhes

  • Data de término
    31 de dezembro de 2022
  • Prazo para Inscrições
    31 de dezembro de 2022
  • Benefícios do Estágio
    Créditos Acadêmicos
  • Payment
  • Salário / Remuneração
  • Horas Por Semana


Safe and affordable accommodation and food is available. Stipend is payable to able Interns - Fellows.

Safe and affordable accommodation and food is available. Stipend is payable to able Interns - Fellows.

Como se inscrever

To apply, send your CV and cover letter to


To apply, send your CV and cover letter to



Kangra, Himachal Pradesh 176001, India

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