Marketing & Operations Coordinator

Marketing & Operations Coordinator

We are a tight-knit organization that values hard work, attention to detail, good communication, and a positive, proactive attitude. This is a full-time, hybrid position. Most work may be completed remotely, though staff are expected to participate in regular in-person workdays on Tuesdays in Washington Heights and represent Uptown Stories at programs, events, and community outreach opportunities throughout Manhattan as necessary.

The Marketing & Operations Coordinator plays a vital role in helping Uptown Stories fulfill its mission amplifying young people’s voices through writing. Reporting to the Director of Marketing & Operations, and working with the Operations Assistant and program staff, this position combines marketing, communications, and administrative responsibilities. The ideal candidate is highly organized, technologically savvy, comfortable managing multiple projects simultaneously, and excited to contribute to a growing nonprofit dedicated to youth, creativity, and community.

Key Responsibilities

Marketing Strategy & Implementation

The Marketing & Operations Coordinator will:

• Help develop and implement marketing strategies that increase Uptown Stories’ visibility among prospective families, educators, community partners, and supporters.
• Collaborate with program staff to create and implement marketing plans for workshops, special events, and publications.
• Write, design, schedule, and analyze email campaigns for programs, events, and fundraising initiatives.
• Build and maintain audience segments within Mailchimp and other marketing platforms to support targeted communications and improve engagement.
• Monitor and analyze email performance metrics, website traffic, and social media engagement, using data to strengthen marketing efforts and inform decisions.
• Maintain consistent branding and messaging across all communications channels.
• Design promotional materials, including flyers, event programs, advertisements, and other print and digital assets.
• Create, schedule, and manage content across Uptown Stories’ social media platforms.
• Update and maintain website content, ensuring information remains accurate and current.
• Cultivate and support relationships with local schools, community organizations and partner institutions.
• Represent Uptown Stories at community events, school fairs, and outreach opportunities.
• Collaborate with Development team to support fundraising campaigns through communications, marketing materials, and event promotion.

Operations

The Marketing & Operations Coordinator will:

• Coordinate staff onboarding, offboarding, and compliance processes with the Office of Children & Family Services (OCFS), the Department of Health, and other agencies as required for afterschool programming.
• Build and maintain program registrations, schedules, and offerings within Uptown Stories’ Airtable CRM, registration systems, and website.
• Maintain accurate student, family, and program records across organizational databases.
• Support bookkeeping organization, financial recordkeeping, and preparation for the annual audit
• Supervise and support department interns, providing guidance and project oversight.

Desired Qualifications:

• Enthusiasm for Uptown Stories’ mission, vision, and values
• Bachelor’s degree + 1-3 years of professional experience in marketing, communications, nonprofit administration, or a related field, or an equivalent combination of education and experience.
• Experience working in a nonprofit, education, youth development, or community based organization preferred.
• Ability to work well independently in a hybrid environment and to collaborate with staff across all departments
• Strong organizational skills and attention to detail, especially when managing deadlines, calendars data, and public-facing communications
• Strong writing skills, with excellent verbal, written, and email communication etiquette
• Experience with Mailchimp or a comparable email marketing platform, including audience segmentation, list management, campaign creation, and reporting.
• Experience managing social media accounts, particularly Facebook, Instagram, and LinkedIn.
• Strong social media skills, particularly on Facebook, Instagram, and LinkedIn
• Demonstrated graphic design ability and proficiency with Canva, Adobe Creative Suite, or similar tools.
• Familiarity with Google Analytics and the ability to interpret data to evaluate marketing effectiveness and audience engagement.
• Strong problem solving skills and a willingness to learn new systems and technologies, especially Airtable.
• A collaborative spirit, sense of humor, and willingness to contribute whenever needed as part of a small nonprofit team.

Compensation & Benefits

Salary range: $40,000–$48,000 annually, depending on experience, skills, and qualifications.

Uptown Stories offers unlimited paid time off, summer hours, the week between Christmas and New Year's Day off, major holidays, and a healthcare contribution. We believe that people do their best work when they have the flexibility to care for themselves, their families, and their communities.

Our staff is small, collaborative, and deeply committed to helping young people find their voices through writing. Team members have the opportunity to take ownership of meaningful work, build strong relationships with students and educators, and contribute directly to the growth and success of a beloved community organization.

Uptown Stories offers unlimited paid time off, summer hours, the week between Christmas and New Year's Day off, major holidays, and a healthcare contribution. We believe that people do their best work when they have the flexibility to care for themselves, their families, and their communities.

Our staff is small, collaborative, and deeply committed to helping young people find their voices through writing. Team members have the opportunity to take ownership of meaningful work, build strong relationships with students and educators, and contribute directly to the growth and success of a beloved community organization.