Graphic Design and Digital Communications Coordinator

Objective: The Graphic Design and Digital Communications Coordinator supports the implementation of marketing and communication strategies that enhance the Ministry Leadership Center’s visibility and engagement. This role collaborates with the Strategic Content & Engagement Director and S&M team to produce visual content, implement digital campaigns, and support initiatives that generate awareness and new leads in alignment with MLC’s mission and goals.

Supervision: Strategic Content & Engagement Director

Collaboration: Strategic Content & Engagement Director, Sales & Marketing Team (S&M)

Expectations

Graphic Design & Asset Production

• Work with the S&M team and organizational areas to create high-quality print collateral, booth materials, annual reports, landing pages, and website graphics
• Create email, curriculum, and graphic templates for area team members
• Source and manage freelance contractors as needed; ensure deliverables meet brand standards, timelines, and project goals

Lead Generation & Awareness Building

• Execute marketing campaigns in collaboration with the S&M team that generate new contacts. Examples include, but are not limited to, events, social media, digital ads, partnerships, email marketing, SEO, and content downloads
• Partner with the Strategic Content & Engagement Director and the S&M team to implement lead-generation initiatives aligned with MLC’s strategic priorities and products
• Support the day-to-day management of MLC’s social media channels, including post creation, comment monitoring, and engagement tasks under the direction of the Director

Digital Campaign Management

• Execute paid and organic digital marketing strategies across platforms (email, social, search, and partner channels)
• Manage campaign setup, testing, and reporting in HubSpot and other marketing tools
• Ensure marketing messages are aligned with the brand voice and MLC’s mission, while tailored to audience needs

Marketing Technology & Data

• Utilize HubSpot and other tools to build forms or lists as needed
• Assist in file organization in Canva and other file management spaces related to sales & marketing
• Ensure campaigns are integrated with MLC’s CRM systems and that lead sources are properly tracked
• Regularly share campaign performance updates on key performance indicators (KPIs) such as cost-per-lead, conversion rates, and list growth with the Director.

Qualifications:

• Graphic design experience, including experience with tools such as Adobe Illustrator, InDesign, and Canva
• Experience producing print and digital assets aligned with brand standards
• Excellent communication and project management skills, including the ability to work independently, meet deadlines, and manage multiple projects in a fast-paced, team-oriented environment
• A keen eye for aesthetics and details
• Understanding of or willingness to learn HubSpot, Google Suite, Asana, and WordPress-based website templates
• Experience managing freelance creatives or contractors is a plus
• Ability and willingness to work independently and collaboratively in a remote work environment
• Ability and willingness to travel at least two times per year for all staff gatherings in person.
• Collaborative spirit and a willingness to uphold MLC’s values of belonging, collaboration, diversity, equity, and growth. See more at our About Us webpage.
• Commitment to the mission of MLC
• Relevant experience required; degree in graphic design, marketing, or a related field a plus but not required