Social Media and Marketing Manager

About You

You love the Midwest and are tuned into the art and creativity that make this region so unique. You bring a mix of creative skills and curiosity, finding energy in trying new things and learning new tools. You would thrive in a collaborative, fast-paced, fully remote workplace with a four-day work week.

You have at least three to five years of relevant marketing experience, including managing successful social media channels for a brand or organization. You’re comfortable stepping in front of the camera when the story calls for it.

Because the digital landscape is always evolving, you’re driven to experiment, thinking about how content can be best shaped and shared to reach new audiences, and using analytics to understand what works.

And, you’re able to jump from social media to marketing strategies, helping to shape impactful campaigns around awards, grants, and other initiatives.

About Arts Midwest

Based in Minneapolis, Arts Midwest supports, informs, and celebrates creative organizations and communities throughout the nine-state region of Illinois, Indiana, Iowa, Michigan, Minnesota, North Dakota, Ohio, South Dakota, and Wisconsin, and the Native nations that share these geographies.

We are one of six United States Regional Arts Organizations, a national collective of six place-based nonprofit arts service organizations committed to strengthening America’s infrastructure by increasing access to creativity for all Americans.

Since 2023, we have been publishing stories that amplify creative people, places, and projects in the Midwest. In 2026, we’ll be increasing our output, and launching a new grants explorer and an arts research hub. This new position will enable us to thoughtfully and strategically expand our content calendar and reach new audiences.

Key Responsibilities

As part of a strong team of four, you’ll play an important role in the team’s operations, including things like developing work plans, participating in budgeting, and connecting with other departments. You’ll also play a role in Arts Midwest’s organizational culture, participating in staff meetings, retreats, and other events.

In addition, you’ll be responsible for:

Social Media Management

• Daily management of Arts Midwest’s social media channels, including moderation, community engagement, and posting
• Implementing audience growth and engagement strategies across platforms.
• Translating all newly published content into engaging social media posts, writing captions, applying hashtag/SEO strategies, and tailoring content for each platform
• Designing reel covers, carousels, and other social media assets in Canva
• Managing paid promotions and boosts, coordinating with the Director of Content & Communications on ad strategy.
• Monitoring analytics and sharing regular reports across the organization.
• Tracking platform trends, tools, and algorithm changes, bringing into practice fresh ideas and experiments.

Content Creation

• Collaborating with the Manager of Content to maintain organizational content calendar and publishing schedule
• Creating short-form videos that highlight the Midwest and Midwestern creativity, including scripting, filming, and editing.
• Creating static “meme” content that highlights the Midwest and Midwestern creativity, including ideating, graphic design or photography, and editing.
• Ensuring all content follows accessibility best practices and upholds Arts Midwest’s editorial voice and brand standards

Digital Marketing + Communications

• Drafting and sending organizational newsletters and email campaigns in Drip.
• Managing marketing campaigns for grants, awards, and programs, coordinating with the Director of Content & Communications on strategy.
• Managing digital reporting and analytics dashboards to evaluate success
• Supporting new website functionality upon launch in 2026, including approving new grant opportunity submissions in Salesforce and promoting tools on social media
• Supporting SEO and website updates
• Supporting organizational outreach and PR initiatives

Job Requirements

Required Knowledge and Skills

A minimum of 3-5 years of relevant experience related to:

• Social Media Management: Knowledge of how to manage organizational social media accounts including scheduling, community management, and audience engagement.
• Content Creation: Experience creating create social-native content, including short-form video (shooting, editing, captioning), photography, and designed assets.
• Graphic Design: Skills in designing digital graphics that align with brand identity.
• Communications Skills: Strong verbal, written and editing skills with the ability to tailor tone and length for different audiences and platforms.
• Digital Advertising: Experience managing paid campaigns and boosted posts on social media platforms, including budget tracking and performance analysis.
• Email Marketing: Experience building and managing email campaigns. Understanding of audience segmentation and list management.
• Project Management: Knowledge of and ability to implement project management best practices to plan, organize, and track progress across multiple priorities
• Budget Management: Understanding of budgeting and general accounting principles, with the ability to oversee budgets and learn federal funding mechanisms and compliance requirements.
• Leadership: Ability to communicate expectations clearly, coach others, provide feedback effectively, and resolve conflicts constructively.
• Arts and Culture: Knowledge of or curiosity about arts and culture in the Midwest.

Required Abilities

• Navigate change and respond proactively to shifting priorities.
• Fluency with technology and ability to use or learn digital systems, such as collaboration software, customer relationship management systems, and project management software.
• Use independent judgment to make day-to-day operational decisions within program or function area.
• Use independent judgment to identify, analyze, and resolve complex problems within program or function area.
• Apply creative thinking to all aspects of work.
• Evaluate data to make recommendations and reports and decisions using standard protocols and database.
• Organize time and anticipate, plan, and manage multiple priorities with deadlines.
• Maintain confidentiality when dealing with sensitive or private information.

Physical and Mental Requirements

Physical effort is light, with lifting or carrying limited to 25 pounds intermittently. Work includes making presentations in front of groups. There is pressure associated with project or activity deadlines. Work will require extended use of a computer keyboard and monitor. Work is performed in a fast-paced environment, where interruptions are frequent. All requirements are subject to modification to accommodate individuals with disabilities.

Working Conditions

Arts Midwest is a remote-first workplace, with most work happening in digital systems. Travel will be expected 2-4 times per year for this position for all-staff gatherings and site visits.

This document does not create an employment contract, implied or otherwise, other than an "at will" employment relationship. The department head and senior management retain the discretion to add duties or change the duties of this position at any time.

How to Apply

Visit www.artsmidwest.org/careers to learn more about the position and submit an online application by Monday, December 1, 2025 at 11:59PM. You will be asked to submit:

• A resume
• A cover letter expressing your interest in the position
• A work sample document that includes:
  • Two pieces of work that best highlight your skills in social media and/or digital marketing. You may include links or screenshots. Work samples could include a short-form video you filmed or edited, a social campaign you led, or an email or blog post you’re proud of.
  • For each piece, please include a short 2–3 sentence description explaining why you chose it and what role you played in creating it.

Learn more about benefits here: https://artsmidwest.org/careers/