Visual Identity Developer – Website & Brand Design Consultancy

Consultancy Description:

IHRDC is recruiting a consultant (individual, team, or agency) to lead a full re-design of the organization’s visual materials, including brand materials and the organization’s website: https://iranhrdc.org/. The consultant will have a keen eye for designing online platforms that compel audiences and draw attention to important topics. They will also possess the technical expertise to implement the re-design itself, ensuring site navigability, security, and functionality.

As the host of the organization’s published documentation materials and reports, IHRDC’s website is one of the organization’s most significant assets. The selected consultant will be an experienced designer with a strong background leading multilingual organizations through website re-designs. Experience supporting non-profit organizations, particularly human rights organizations, is preferred.

The consultant will also lead the revitalization of IHRDC’s larger visual identity, from report design to media design, including social media.

Work Location: Remote

Qualifications:

• Strong understanding of visual design principles;
• Advanced proficiency in Adobe Creative Suite applications, such as Illustrator, Photoshop, InDesign, and Dreamweaver;
• Familiarity with front-end web design tools, including HTML, CSS, and JavaScript, is essential;
• Experience designing multi-language sites is required. Experience designing sites both in English and in languages such as Persian or Arabic is preferred;
• Strong understanding of user experience and user interface design principles;
• Experience developing and customizing website themes within open-source CMSs such as Drupal, WordPress, or similar systems;
• Ability to develop and integrate custom features and functionality into various open-source CMSs or other frameworks;
• Solid understanding of accessibility requirements for websites. Experience migrating websites to meet WCAG compliance is preferred;
• Ability to train non-developers to perform website maintenance and analytics, including administration of site architecture and publication of content updates in accordance with IHRDC policies, procedures, and editorial standards;
• Experience across multiple design disciplines, including typography, brand identity, information architecture, and interactive web design.

Scope of Work – Web Design:

• Design and build a responsive, bilingual website with a custom CMS theme, ensuring accessibility and SEO. Lead content migration, development of custom functionality, and full QA/testing;
• Produce a website user guide;
• Train IHRDC staff on website update and maintenance processes.

Scope of Work – Brand Development:

• Create a comprehensive brand and style guidelines document covering usage rules, templates, and examples;
• Deliver new design assets, including logo (and variations), color palette, and typography, providing layered source files where necessary;
• Provide a final brand asset library and its organizational structure;
• Deliver a toolkit for rapid content creation, including templates for posts and stories, thumbnail styles, and brand animations.

English fluency required. Persian fluency desired.