Social Media Manager, Campaigns

Position Summary

Galvanize Together, a project of Galvanize USA, is a digital program leveraging nuanced audience understanding and compelling cultural content to inspire moderate women across the country to reflect on their values, connect with their communities, and engage in civic life to build a better America for all. The Social Media Manager will lead the strategy, execution, and growth of Galvanize Together’s budding social media presence on Instagram, YouTube, and Facebook. They will play a key role in our growth across social platforms, and be responsible for developing and executing content strategies, optimizing performance through data and platform insights, and generating innovative ideas that deepen audience engagement. This role will work in close collaboration with the Digital Content Manager and the broader programming team to align our social storytelling with our mission and brand.

The ideal candidate is both a strategist and a creative—someone who gets excited by analytics dashboards and trend reports and has a strong eye for design, social video, and platform-first storytelling. They have proven success growing social followings, especially on YouTube, and bring deep platform fluency, bold creative instincts, and collaborative energy to the team. We will begin reviewing applications on June 30th and continue until the position is filled.

Responsibilities and Tasks

Strategy & Leadership:

• Develop and lead social media strategies for Instagram, YouTube, and Facebook, with a focus on audience growth, brand visibility, and community engagement
• Own and evolve the social media content calendar in collaboration with the Digital Content Manager, ensuring alignment with editorial goals, campaigns, and organizational priorities
• Identify and pursue platform-specific opportunities for growth and experimentation (especially on YouTube Shorts and Instagram Reels)
• Regularly present performance insights and strategic recommendations to internal stakeholders
• Provide guidance on needs for scale, including identifying additional hires, vendors and additional capacity needed in order to achieve long-term goals.

Content Creation & Execution:

• Design and produce platform-native social content, including short-form videos, graphics, and creative copywriting.
• Schedule and post content in coordination with determined cadence goals and strategy.
• Collaborate with team members to turn program materials into compelling, social-first content
• Utilize existing branded templates to maintain brand consistency across channels, and optimize content for accessibility

Reporting & Analysis:

• Monitor and analyze performance across platforms to inform content decisions and strategic pivots
• Develop and maintain monthly and campaign-based reports on audience growth, engagement, and other KPIs

Platform and Community Management:

• Manage software and tools that support comment moderation based on established guidelines
• Outline and execute audience engagement best practices, including Galvanize Together’s own activity as a follower or commenter
• Stay current on platform trends, algorithm changes, and industry benchmarks to proactively inform team decisions

Cross-Team Collaboration:

• Collaborate cross-functionally with other programming, communications, and research teams to ensure social storytelling reflects program work and community values
• Bring fresh, creative content ideas to regular brainstorms, always grounded in what performs well on each platform
• Collaborate with the Campaigns and Communications teams to document social media best practices for the organization as a whole
• Convey needs for additions or updates to branded assets to Communications team
• Surface opportunities for partnerships, content series, or new formats based on audience insights and cultural trends

Qualifications

Required Qualifications, Education, and Experience:

• 3–5 years of professional experience managing social media channels for a brand, organization, or content platform (lifestyle, entertainment, or mission-driven work, especially relevant)
• Candidates must be authorized to work in the US. We are not able to sponsor visas at this time.

Knowledge, Skills, and Abilities:

• Proven track record of growing engaged followings on Instagram and YouTube
• Deep knowledge of YouTube as a platform, including Shorts, channel optimization, analytics, and community building
• Proficiency in short-form video editing and graphic design in Adobe Pro Tools/After Effects (or CapCut, Canva)
• Strong copywriting and storytelling skills tailored for social media
• Experience translating strategy into content calendars and execution timelines
• Data-driven approach with fluency in platform analytics and reporting tools
• Ability to work collaboratively in a remote environment and manage multiple priorities with grace and attention to detail
• Commitment to equity and inclusion as a core part of your communications work
• Knowledge of social media scheduling and monitoring tools (e.g., Sprout, Buffer, Later, etc.)
• Familiarity with paid social media strategy and boosting organic content
• Ability to travel as needed (typically, 2-4 times/year)

Valued and Non-Essential Education, Experience, Knowledge, Skills and Ability

• Experience with lifestyle and entertainment brands for women
• Experience working in a remote setting
• Knowledge of accessibility best practices (e.g., captioning, alt text)

How to Apply

Submit an application here with a resume, sample video, and portfolio showcasing your skills in graphic design, video creation, and/or social media writing. Review of applications will begin on June 30th and will continue until the position is filled.

Compensation & Benefits

The starting salary range for this position is $75,000 - $80,000. Placement within this band will be determined based on years of prior experience and relevant skills. Galvanize USA also offers a comprehensive benefits package that includes 100% employer-paid health, dental, and vision insurance for employees (and their families). Employees are able to enroll in the 401k retirement plan and are eligible for a 3% automatic contribution and up to a 3% employer match on 401k contributions. Employees are also eligible for pre-tax transportation benefits. Employees will receive 120 hours of vacation time, 80 hours of health leave, up to 2 days of casual leave, and 20 hours of volunteer leave annually. Employees will also receive 13 paid holidays throughout the calendar year. Employees are eligible for 12 weeks of paid family and medical leave after 90 days of employment.

About Galvanize USA

Galvanize USA is a nonpartisan civic empowerment program for women who want to help build an America that works for everyone - white, Black, and brown. Women who participate in Galvanize USA programming gain confidence, knowledge, and skills to more fully and authentically engage in civic life. We believe in unlocking the power of every woman to advance progress for all.

The person holding this position may also work part-time for a coordinated project, Galvanize Action, in the Sixteen Thirty Fund, a 501(c)(4) organization, under a resource sharing agreement between the Hopewell Fund and Sixteen Thirty Fund. The responsibilities under that position will be overseen by Sixteen Thirty Fund. Galvanize Action identifies, engages, and moves moderate women in rural, small town, and suburban America to reliably support progress. To learn more visit galvanizeaction.org.

Hiring Statement

Galvanize USA is a project of Hopewell Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. Hopewell Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding and enables each of us to realize our potential. Hopewell Fund’s work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and/or state in which you are working.

E-Verify

Hopewell participates in E-Verify and will provide the federal government with employees’ Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status.