Communications Specialist

Job Summary:

The Communications Specialist will be responsible for coordinating and executing the organization’s communications strategies. The Communications Specialist will work closely with the Community Engagement, Community Action, Community Services, and Organizational Sustainability departments within PWC to implement the organization’s integrated communications plans and program and events. This role is ideal for a creative, organized, and detail-oriented individual with a passion for community engagement and cultural development. This position will be on hybrid modality.

Key Responsibilities:

Communications (100%)

• Support the implementation of communication strategies to promote the organization’s programs and initiatives across various platforms (website, social media, newsletters, etc.).
• Help manage the organization’s social media accounts, including content creation, scheduling, and engagement with followers.
• Write and distribute press releases, newsletters, and other communication materials, in collaboration with the communications director, to increase public awareness of events and programs.
• Help maintain and update the organization’s website, ensuring information is accurate, timely, and engaging.
• Create and develop marketing materials, including flyers, brochures, and event programs, ensuring consistent branding and messaging.
• Act as a liaison between the organization and the media partners, community organizations, business owners, artists, volunteers in promoting programs, campaigns, services and events through various channels of social media , traditional and non-traditional communications.
• Draft written content (e.g. press releases, statements) for mass media or company website that supports PWC in building visibility and creating awareness for campaigns, programs, and services
• Help create digital content such as social media graphics, reels, videos as needed.
• Cultivate and support traditional and non-traditional communications initiatives and social media campaigns.
• Help create talking points for designated member-speakers at events and programs.
• Help prepare workers for speaking engagements and media interviews.
• Contribute to PWC campaign initiatives, which may involve membership expansion, event organization, and connection with the Fil-Am community and other social media networks.
• To support the team in fulfilling any communications-related grant deliverables of the organization
• Collect data and submit analytic reports pertaining to implemented communications plans and overall media and social media reach as needed in grant proposals, grant reports and effectivity of media campaigns.
• Provide communications and cultural support in fundraising campaigns, organizing and PWC programs and services.
• Provide technical support in livestreaming, online webinars, town halls, and other Community Voice events and activities.
• Leverage PWC’s CRM and digital platforms (Solidarity Tech, Powerbase) to effectively communicate with the organization’s members, allies, funders, and constituents. This includes creating event and contribution pages, as well as sending email and text blasts as needed to keep stakeholders informed and engaged.
• Lead the photography and videography efforts for PWC events, press conferences, and other key occasions, ensuring high-quality documentation (phone camera is acceptable).
• Collect and share personal stories and testimonials to highlight community concerns and successes, utilizing these stories to support advocacy efforts.
• Assist in monitoring and responding to inquiries and direct messages (DMs) on PWC’s social media platforms, ensuring prompt and accurate replies. Direct inquiries to the appropriate department or team member when necessary for further assistance.
• Attend internal department meetings and organization-wide meetings, as well as external meetings with coalitions and alliances as needed.
• Collaborate with other departments in fulfilling communications-related tasks and grant deliverables.

Required Qualifications:

• Bachelor’s degree in communications, marketing, cultural studies, nonprofit management or a related field, or 2+ years equivalent work experience.
• 2+ years of experience in event coordination, or program management, preferably in a nonprofit or community-based setting.
• Bilingual or multilingual skills (English and Tagalog). Can speak, write, and understand Filipino language and dialects a plus, most interactions are with Filipinos and Fil-Am community members.
• Strong written and verbal communication skills, with experience in writing for multiple platforms (social media, newsletters, press releases).
• Proven experience managing social media accounts and developing digital content.
• Demonstrated ability to plan, organize, and execute events, workshops, or cultural programs.
• Familiarity with culturally diverse communities and a passion for cultural programming.
• Strong organizational skills, attention to detail, and the ability to manage multiple tasks simultaneously.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.
• Familiarity with digital marketing tools, including content management systems (CMS), email marketing platforms (e.g., MailChimp), and design software (e.g., Canva, Adobe Creative Suite).

Preferred Qualifications:

• Experience working in multicultural settings or with diverse populations
• Strong graphic design and content creation skills.
• Proficiency in copywriting or creative writing, with experience in writing in media, advertising, public relations, communications or journalism
• Experience working with volunteers and community partners.
• Familiarity with nonprofit organizations and community engagement is a plus.

Physical Requirements:

• Ability to travel locally for client meetings and community outreach, events and engagements.
• Availability for occasional evening or weekend work, depending on event schedules.
• Capable of setting up event booths, carrying promotional materials, and standing for extended periods during events.

Bilingual or multilingual skills (English and Tagalog). Can speak, write, and understand Filipino language and dialects a plus, most interactions are with Filipinos and Fil-Am community members.