Social Media Coordinator - Volunteer Position

Position Overview

The Social Media Coordinator manages Leveling the Fields’ social media presence to increase awareness, engagement, and community support. This role is responsible for planning, creating, scheduling, and posting content that reflects LTF’s mission, programs, and impact.

Key Responsibilities

Content Planning & Creation

• Develop and manage a monthly social media content calendar.
• Create posts highlighting programs, events, volunteers, partners, and impact stories.
• Write clear, engaging captions aligned with LTF’s voice and brand.
• Coordinate with the Graphic Designer for visuals and branded assets.

Posting & Engagement

• Schedule and publish content across LTF social platforms (Instagram, Facebook, LinkedIn; others as added).
• Monitor comments and messages; flag inquiries or opportunities to the appropriate team.
• Engage with partners, schools, and community organizations through likes, shares, and comments.

Campaign & Event Support

• Support fundraising campaigns (Giving Tuesday, year-end, events) with coordinated social content.
• Promote fundraising events, clinics, equipment drives, and Meet & Greets.
• Capture or collect photos, videos, and stories from events.

Analytics & Reporting

• Track basic performance metrics (followers, reach, engagement)
• Report monthly performance and set goals for the following month.
• Identify content that performs well and recommend adjustments.

Brand Consistency

• Ensure all posts follow brand guidelines and reflect LTF’s mission and values.
• Maintain a consistent look, tone, and posting cadence.

Qualifications

• Experience managing social media accounts (personal or professional).
• Strong writing and communication skills.
• Organized, responsive, and able to meet posting deadlines.
• Familiarity with social scheduling tools (preferred, not required).
• Interest in youth sports, nonprofits, or community engagement.