Media Outreach & Press
Draft compelling press releases
Pitch stories to journalists and editors
Build and maintain media databases
Secure interviews, features, and opinion pieces
Founder Positioning/ Public Speaking & Advocacy
Identify speaking opportunities (conferences, colleges, CSR events)
Coordinate public event participation
Develop keynote briefs and impact decks
Brand Positioning & Visibility
Explore podcast appearances
Identify guest blog opportunities
Build collaborations with advocacy platforms
Track backlinks and digital mentions
Strategy & Reporting
Develop quarterly PR strategy
Monitor media impact metrics
Prepare monthly visibility reports
Maintain press kits and media folders