Project: Create a Digital Marketing Strategy

Description

We are looking for a volunteer who can help us develop a marketing/outreach strategy and digital presence. We currently have a website, a small presence on a handful of social media platforms, and are looking to grow our engagement and develop a format for our content.

Project Roadmap Step 1

Schedule a call with us to understand in brief the scope of the project. Prepare a project plan with the key milestones and the timeline.

Step 2

We will provide all the details to understand about our Organization. Get inputs and analyze our current marketing strategy and our digital presence. Analyze what is going well and what needs improvement.

Step 3

Strategize an effective marketing plan (including social media, digital marketing, and other marketing methods). Prepare a report with the plan and calendar of the various tasks to be executed along with the elements to be measured.

Step 4

Submit the finalized marketing strategy report to our Organization.

Deliverables

Documented marketing strategy including templates, and a plan to grow engagement.

Impact

A comprehensive digital marketing strategy will enable and boost our presence on various online social platforms. The execution of this will further be used as an effective tool while building our network of supporters and sharing our impactful work with them.

Volunteer gets a unique opportunity to apply their digital marketing skills in a specialized segment. Understanding the nuances of the social sector and building a customized strategy for the organization can be an insightful experience and advance the applicant's career.