Marketing Manager

Join Our Team – Make a Difference!

Are you passionate about contributing to the health of children and adults living with all types

of diabetes? Join a dynamic team dedicated to improving lives!

About Us and Our Program:

Since 1990, the Diabetes Foundation (DF) has been dedicated to providing individuals living with

diabetes access to high-quality, affordable, and accessible resources to help them manage their

care—from medical assistance, to free education and coaching, to a wealth of personalized

resources. The Diabetes Foundation is committed to empowering individuals to achieve better

health and reach their goals. We have served tens of thousands of individuals since our

inception, providing help, hope, and better health to children and adults throughout New Jersey.

About the Role:

We are seeking a dynamic and strategic Marketing Manager to lead and execute marketing

initiatives that increase visibility, engage supporters, and drive participation in our programs and

fundraising efforts. This role is ideal for someone who is passionate about storytelling, brand

building, and creating meaningful social impact through effective communication. This position

offers a flexible work environment, including summer hours and accommodations to support

work-life balance.

Compensation: Competitive full-time salary to commensurate with experience and

qualifications.

What You’ll Do:

• Execute the organization’s annual marketing plan in collaboration with our contracted marketing and design firms, ensuring all activities align with strategic objectives and timelines.
• Create and maintain a content calendar, collaborating with fundraising and program
• teams on campaign assets, promotional materials, and social media posts.
• Collect and analyze engagement trends, participant insights, and competitor activity to
• inform campaign strategy and improve outreach effectiveness.
• Oversee brand consistency across all platforms, ensuring marketing materials,
• messaging, and visual identity align with organizational standards.
• Coordinate marketing support for new service launches, including promotional
• campaigns, participant outreach, and collateral development.
• Collaborate across functional teams, including fundraising and services.
• Monitor and report on campaign performance metrics using tools such as Google
• Analytics, CRM dashboards, and social media insights to inform future strategies.
• Support community engagement efforts by planning and executing events, sponsorships,
• or educational campaigns that build brand visibility.
• Manage vendor relationships, external agencies, and freelancers as needed to support
• marketing execution.
• Assist in the development of marketing budgets and forecasts, ensuring efficient use of
• resources and alignment with agency goals.
• Perform additional tasks and projects as assigned, supporting broader marketing and
• business development efforts.

Core Competencies:

• Bachelor’s degree in Marketing, Communications, or related field.
• 3 years of marketing experience, preferably in a nonprofit or mission-driven organization.
• Demonstrated experience managing external vendors or creative agencies.
• Strong organizational and project management skills; able to manage multiple moving parts and deadlines.
• Excellent communication and interpersonal skills.
• Proficiency in digital marketing platforms and tools (e.g., Mailchimp, Canva, MovieMaker, Google Analytics, CMS, social media).
• Familiarity with design processes and ability to give constructive creative feedback

Insurance Enrollment Options

PTO