Communications Lead

The Communications Lead oversees all QWFN social media platforms and implements structured communication systems while leading a volunteer media team.

This is a systems-level role, not an executive strategy role.

The role ensures communications are:

Consistent

Documented

Structured

Sustainable

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Core Responsibilities

1. Social Media Oversight

Oversee all official social media accounts

Maintain posting consistency

Ensure brand tone alignment

Review and approve content before publishing

Monitor engagement trends

1. Communication Systems Implementation

Build and maintain a structured content calendar

Create reusable content templates

Document communication workflows

Archive posts properly

Organize brand assets and media library

1. Volunteer Media Team Leadership

Lead volunteer communications assistants

Delegate tasks (graphics, captions, research)

Provide feedback and direction

Maintain structured weekly check-ins

Escalate issues appropriately

1. Campaign & Visibility Execution

Coordinate campaign cycles

Implement visibility strategy

Ensure promotional materials are delivered on time

Oversee training-related communications

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Tools Required (Basic to Intermediate)

Instagram, LinkedIn, and Facebook management

Canva (intermediate preferred)

Google Drive or OneDrive

Meta Business Suite or scheduling tools

Basic analytics tracking

Google Sheets or Excel (content calendar tracking)

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Soft Skills Required

Leadership maturity

Structured thinking

Time discipline

Clear communication

Creative direction

Accountability

Ability to manage volunteers respectfully

Escalation awareness

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Work Expectations

Minimum 100 hours monthly

Up to 120 hours during campaigns

Fully remote and self-managed

Must maintain consistent online presence

Must document workflow progress