Associate, Brand and Content

Associate, Brand and Content

Catalyst Exchange

Catalyst Exchange is a national nonprofit that helps mission-driven organizations across the education, public, and social sectors build capacity and deepen their impact. We connect leaders to the expertise, tools, and hands-on support they need to drive transformational outcomes for the communities they serve. Through our catalytic model, we empower organizations to solve challenges, strengthen internal capacity, and lead sustainable change—advancing a broader ecosystem of learning, innovation, and collective progress.

To deliver on this mission, our Growth Team focuses on:

• Telling the story of Catalyst Exchange, its network, and its impact through thought leadership and storytelling
• Amplifies our message across multiple platforms
• Develops a strong and cohesive brand identity
• Executes strategies that expand our reach and grow our base of partners and customers

Role Overview

The Associate, Brand & Content plays a key role within Catalyst Exchange’s Growth Team by supporting the creation and deployment of written and visual content that elevates our brand and drives engagement across multiple channels. Reporting to the Vice President, Growth (with dotted-line support to the Directors of Channel Marketing and Communications), this role will help build internal and external communications collateral, support lead generation, and amplify storytelling that highlights our partners, providers, and impact.

This is an exciting opportunity for a creative and detail-oriented communicator who thrives on collaboration, enjoys crafting stories that inspire action, and is eager to grow within a mission-driven organization.

Key Responsibilities

Content Development & Storytelling

• Develop and repurpose written and visual content across channels (website, social media, newsletters, presentations, and email campaigns) to drive awareness and engagement.
• Support the creation of branded collateral, including one-pagers, slide decks, infographics, and short videos.
• Translate client and partner stories into authentic, equity-centered narratives that highlight Catalyst Exchange’s mission and outcomes.
• Maintain consistency in tone, voice, and visual identity across all communications.
• Collaborate closely with the Growth and Strategy and Services teams to ensure all content supports brand objectives and lead-generation goals.

Digital Engagement & Brand Presence

• Assist in managing Catalyst Exchange’s digital footprint by updating website content, drafting social media posts, and supporting campaigns on platforms such as LinkedIn.
• Use HubSpot or similar CRM tools to support email campaigns and newsletters, track engagement metrics, and refine messaging based on analytics.
• Support the creation of content libraries and maintain a digital asset repository for organization-wide use.

Customer Journey & Growth Alignment

• Contribute to refining the customer journey by identifying key touchpoints, feedback loops, and areas for message improvement.
• Help execute and test messaging strategies that strengthen engagement and conversion across audiences.
• Partner with the Growth team to ensure marketing and communication efforts support lead generation and client conversion goals.

Collaboration & Internal Communications

• Work closely with the Vice President, Growth, and cross-functional partners to align content with strategic initiatives and campaigns.
• Partner with the Growth and Strategy & Services teams to ensure one voice across all external-facing materials.
• Support ad-hoc internal communication needs such as team presentations, event collateral, or leadership updates.

Preferred Qualifications:

• 2–5 years of relevant experience in communications, marketing, or digital content creation (education or nonprofit sector preferred).
• Familiarity with HubSpot, Canva, Google Suite, and/or other digital marketing tools.
• Strong understanding of storytelling for social impact, with sensitivity to representing diverse voices.
• Self-motivated and proactive — able to define your own schedule, stay focused, and drive projects forward without needing close supervision.

Success Metrics

By 3 months:

• Develop a deep understanding of Catalyst Exchange’s processes, audiences, and brand voice.
• Begin producing content that supports engagement and improves collateral for customer onboarding.
• Support ad-hoc content requests with feedback from the Growth team to ensure one voice.

By 6 months:

• Manage and organize a growing multimedia asset library.
• Support creation and distribution of newsletters, reports, and lead-generation collateral.
• Build relationships across teams to gather stories, testimonials, and user insights.

By 12 months:

• Manage the internal multimedia library and ensure content is current and relevant.
• Begin taking ownership of social media posting in alignment with brand strategy.
• Develop new campaign ideas that enhance engagement and lead generation.

Supports for Success

You’ll be supported by:

• VP, Growth – for strategic direction, coaching, and alignment with organizational priorities.
• Directors of Communications and Channel Marketing – for content strategy, analytics, amplification and consistency in messaging across channels.
• Growth & Programs teams – for storytelling insights and sector understanding.

Logistics

• Location: Remote within the U.S, able to work ET/CT time
• Reports to: Vice President, Growth
• Travel: Up to 5% for in-person retreats or conferences
• Start Date: Ideally Dec 2025 (flexible for the right candidate)
• Compensation: $61,600-$69,100 annually (commensurate with experience)
• Benefits: Full health coverage (medical, dental, vision), generous 403(b) with up to 5% match, and paid time off.

Working Environment

• Remote work environment; regular collaboration via Zoom and digital tools.
• Frequent interaction with colleagues and external stakeholders.
• Must be comfortable working at a computer for extended periods and managing multiple digital tools.
• Reasonable accommodations will be made for individuals with disabilities.

How to Apply

Interested candidates should submit an application using this link. Please submit your application by Wednesday, November 5th.

Applications will be reviewed on a rolling basis, and early submission is strongly encouraged. Catalyst Exchange has a strong commitment to diversity, equity, and inclusion. We encourage candidates of all backgrounds to apply, particularly folks who identify as people of color, first-generation, low-income, or LGBTQIA+.