Creative Writer – Blogs & Website Content (Volunteer Position)

Organization: The Humane Choices Foundation

Location: Remote

Commitment: Part-time Volunteer (5–7 hours per week)

Reports To: Executive Director / Director of Marketing

Category: Writing, Communications, Content Development

About The Humane Choices Foundation

The Humane Choices Foundation is a registered nonprofit organization based in Ontario, Canada, dedicated to protecting and defending the inherent rights of all animals.

Through advocacy, education, and direct action, we champion compassion, respect, and ethical treatment for all living beings.

We are currently developing a new website and expanding our content library, and we are seeking a talented Creative Writer to help shape our voice, share powerful stories, and produce high-quality content that inspires action and awareness.

Position Overview

The Creative Writer (Volunteer) will play a key role in developing compelling written content for The Humane Choices Foundation’s blog, website, and educational materials.

This role involves writing original blog posts, rewriting and enhancing existing content, and collaborating with leadership to ensure the brand’s tone, clarity, and messaging reflect professionalism, compassion, and our commitment to animal rights and humane education.

The ideal candidate is a strong storyteller with the ability to translate complex advocacy issues into inspiring, accessible, and emotionally resonant writing.

Key Responsibilities

Blog & Article Development

• Research, write, and edit blog posts on topics related to animal rights, humane education, plant-based living, ethical choices, environmental ethics, and current issues.
• Produce educational content that supports awareness campaigns, youth programs, and advocacy initiatives.
• Ensure all blog content is accurate, well-sourced, and aligned with the organization’s mission and values.

Website Content Creation & Rewriting

• Rewrite and refine existing content for the Foundation’s new website (currently in development).
• Develop clear, engaging, and professional content for pages such as:
• About Us
• Our Mission
• Programs
• Advocacy
• Educational Resources
• Donation and Volunteer pages
• Ensure consistent tone, voice, and terminology across all sections of the website.

Storytelling & Creative Campaign Writing

• Craft compelling narratives that highlight animals, volunteers, rescuers, and real-world impact.
• Support the communications team with content for awareness campaigns, social media captions, event descriptions, and newsletters.
• Contribute to narrative frameworks for ongoing and future campaigns.

Collaboration & Editorial Process

• Work closely with the Executive Director, digital team, and Social Media Manager to ensure content aligns with branding and communication goals.
• Participate in editorial planning sessions and monthly content calendar discussions.
• Accept and incorporate feedback to improve clarity, structure, and messaging.

Qualifications & Skills

Required

• Strong writing, editing, and storytelling abilities.
• Ability to write clear, engaging, and emotionally compelling content.
• Familiarity with humane education, animal rights, vegan ethics, or social justice issues (or willingness to learn).
• Ability to conduct research and translate information into accessible writing.
• Strong attention to detail and commitment to accuracy.
• Ability to meet deadlines and manage multiple content pieces at once.

Preferred

• Experience writing for nonprofits, blogs, journalism, or advocacy organizations.
• Background in English, Communications, Journalism, Creative Writing, or a related field.
• Experience optimizing content for web readability and SEO.
• Ability to adapt tone for different audiences (students, policymakers, donors, advocates).

What You’ll Gain

• A portfolio of published writing for a professional nonprofit organization.
• Experience shaping the brand voice of a mission-driven, compassion-focused foundation.
• Opportunities to write blog posts, educational content, and campaign materials read by global audiences.
• Collaboration with a passionate and supportive leadership team.
• The chance to directly contribute to humane education and animal protection initiatives.

Commitment

• 5–7 hours per week
• Flexible schedule
• Remote